Whats it like to have your restaurant go viral? @eater
Whats it like to have your restaurant go viral?  @eater
Uploaded October 2025 | Updated September 2026, 3 weeks ago
Having your restaurant go viral can be a blessing… if you're prepared. When their buzzy fusion barbecue, obsession-worthy pizzas and sought-after smash burgers got the spotlight, Atlanta operators at Phewpies, Dhaba BBQ, and NFA Burger had to adapt. For Pre Shift, our platform for the hospitality industry, we got their best advice for navigating virality.
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What's it like to have your restaurant go viral?

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