Uploaded July 2026 | Updated September 2026, 1 week ago
If you have wavy or loose curls and your waves won't last through summer, this routine is for you. I'm breaking down every step with the specific adjustments that make waves last longer — including the best gels for wavy hair and the styling techniques that actually work for a looser curl pattern.
Summary on the blog: genamarie.co/2026/07/wavy-loose-curl-summer-routine-that-actually-lasts
📥 Download the Strong Hold Method Cheatsheet: genamarie.co/product/strong-hold-method-cheat-sheet
📥 Download the Anti-Humidity Ingredients Checklist: genamarie.co/product/anti-humidity-ingredients-checklist
🎥 Watch the Moisture-Hold Balance Framework: genamarie.co/2026/04/how-to-build-a-curl-routine-that-lasts-step-by-step-moisture-hold-balance-framework
🎥 Wavy Haircare playlist: youtube.com/playlist?list=PLcFghU1dAGrpe1X9iZnmNtk98OKxZ4Lh7
➜PRODUCT LINKS
• Maui Moisture Lightweight Hydration + Hibiscus Water Shampoo + Conditioner: amzlink.to/az0Aj35DZztGk
• Bouclème Flairosol Mist Spray Bottle, 15% off with code GENA15: https://collabs.shop/y3cj1c
• Bounce Curl Volume Root Clips, 10% off with code GENAMARIE: glnk.io/x26q/genamarieco53q
• Tangle Teezer Naturally Curly Brush
Amazon: amzlink.to/az033gxXxkLfe
Ulta: howl.me/ckulsmeTcNg
• Living Proof Leave-In Conditioning Spray
Living Proof: go.shopmy.us/p-65383989
Amazon: amzlink.to/az0oIsgtXZH70
Ulta: howl.link/3l8fqu62yxbh1
• Curlsmith Miracle Shield
Amazon: amzlink.to/az0zYDYarGivf
Ulta: howl.link/zx2q7483p5rpm
• Joico Joigel Firm Styling Gel (used here)
Amazon: amzlink.to/az0qfQ1ffkg1v
Ulta: howl.link/4guxb7xz1u902
• Curlsmith Fragrance Free Strong Hold Gel
Amazon: amzlink.to/az0hKEx4FwE0C
• Not Your Mother’s Curl Talk Flash Freeze Gel (Level 5): howl.me/ckulaiixOA0
• AG Liquid Effects Medium Hold Weightless Styling Gel, 20% off with code GENA20: agcare.sjv.io/xkQBev
Amazon: amzlink.to/az0MfXhZbJG3H
• Hair Repear Towel, Un-dyed: amzlink.to/az06iCyN0fUQi
• Curlsmith Defrizzion + XXL Diffuser
Amazon: amzlink.to/az0NE8TZ1YzCi
Ulta: howl.me/ckueKkskohE
• AG ULTRADYNAMICS Extra-Firm Finishing Spray, 20% off with code GENA20: agcare.sjv.io/zz0KBm
Amazon: amzlink.to/az0nRRL411ma1
Ulta: howl.link/egjq7m9bccrt8
➜TIMESTAMPS
0:00 Intro & Why This Routine Works for Waves
0:47 Step 1: Shampoo
1:31 Step 2: Conditioner
2:20 Step 3: Prep
5:22 Step 4: Gel Application
8:08 Best Gels for Wavy Hair
10:18 Step 5: How to Style Wavy Hair
13:55 Step 6: Microplop + Extra Hold
15:55 Step 7: Diffuse for Wave Longevity
18:00 Step 8: Finish + Set Your Waves
19:53 Day 1 Results
20:40 Day 2 Results | What to Expect with Wavy Hair
22:22 Need More Help?
💌 Subscribe to my blog via email and receive a Free Wash Day Calendar & Guide! https://genamarie.ck.page/d45316eaa1
Emails are sent 1x per week and include a copy of my latest blog post.
📆 CURL COACHING MEMBERSHIP: genamarie.co/curl-coaching
📝 HAIR TYPE QUIZ: genamarie.co/hair-type-quiz
📥 DIGITAL RESOURCES: genamarie.co/digital-resources
🗓 CURLY HAIR TRACKER & PLANNER: genamarie.co/product/curly-hair-tracker-planner
➜FOLLOW
• BLOG: genamarie.co
• EMAIL (business inquiries): info@genamarie.co
• INSTAGRAM: instagram.com/GenaMarie.co
• FACEBOOK: facebook.com/GenaMarie.co
➜SHOP MY PRODUCTS:
genamarie.co/shop
amazon.com/shop/genam
➜MY DISCOUNT CODES
★CURLSMITH 10% off with code GENA: glnk.io/xj7n4/gena
★STRANDPRINT 5% off with code GENA: strandprint.com
★UMBERTO GIANNINI 20% off with code GENAMARIECO: us.umbertogiannini.com/GENAMARIECO
★TOOTILAB 15% off with code GENAMARIE: tootilab.com/GENAMARIE
★ INNERSENSE 15% off first order with code GENA15: innersenseorganicbeauty.pxf.io/bkj9nx
★ OUIDAD 25% off with code GENAMARIE: bit.ly/GMOuidad
★ AG HAIR 20% off with code GENA20: agcare.sjv.io/eKgoyZ
★ BOUCLÈME 15% off with code GENA15: boucleme.us/GENA15
★ BOUNCE CURL 10% off with code GENAMARIE: glnk.io/x26q/genamarieco
★ JESSICURL 10% off with code GENAMARIE: shareasale.com/r.cfm?u=680741&m=137946&b=2278196
★ MINHA BEAUTY 10% off with code GENAMARIE: minhabeauty.com/?ref=GENAMARIE
★ CURLFRIEND COLLECTIVE 10% off through link: bit.ly/CurlfriendCollective
★ CURLS MONTHLY $5 off: curlsmonthly.com/?ref=GENAMARIE
★ DIME BEAUTY SKINCARE 20% off with code GenaM20: shopmy.us/shop/collections/2082913
FTC DISCLAIMER: This is not a sponsored video. Products are gifted. Links are affiliate links, which means I earn a small percentage when you order through my links. This does not impact the price you pay and is a way to support my channel in exchange for helping you discover the product.
If you have wavy or loose curls and your waves won't last through summer, this routine is for you. I'm breaking down every step with the specific adjustments that make waves last longer — including the best gels for wavy hair and the styling techniques that actually work for a looser curl pattern.
Summary on the blog: genamarie.co/2026/07/wavy-loose-curl-summer-routine-that-actually-lasts
📥 Download the Strong Hold Method Cheatsheet: genamarie.co/product/strong-hold-method-cheat-sheet
📥 Download the Anti-Humidity Ingredients Checklist: genamarie.co/product/anti-humidity-ingredients-checklist
🎥 Watch the Moisture-Hold Balance Framework: genamarie.co/2026/04/how-to-build-a-curl-routine-that-lasts-step-by-step-moisture-hold-balance-framework
🎥 Wavy Haircare playlist: youtube.com/playlist?list=PLcFghU1dAGrpe1X9iZnmNtk98OKxZ4Lh7
➜PRODUCT LINKS
• Maui Moisture Lightweight Hydration + Hibiscus Water Shampoo + Conditioner: amzlink.to/az0Aj35DZztGk
• Bouclème Flairosol Mist Spray Bottle, 15% off with code GENA15: https://collabs.shop/y3cj1c
• Bounce Curl Volume Root Clips, 10% off with code GENAMARIE: glnk.io/x26q/genamarieco53q
• Tangle Teezer Naturally Curly Brush
Amazon: amzlink.to/az033gxXxkLfe
Ulta: howl.me/ckulsmeTcNg
• Living Proof Leave-In Conditioning Spray
Living Proof: go.shopmy.us/p-65383989
Amazon: amzlink.to/az0oIsgtXZH70
Ulta: howl.link/3l8fqu62yxbh1
• Curlsmith Miracle Shield
Amazon: amzlink.to/az0zYDYarGivf
Ulta: howl.link/zx2q7483p5rpm
• Joico Joigel Firm Styling Gel (used here)
Amazon: amzlink.to/az0qfQ1ffkg1v
Ulta: howl.link/4guxb7xz1u902
• Curlsmith Fragrance Free Strong Hold Gel
Amazon: amzlink.to/az0hKEx4FwE0C
• Not Your Mother’s Curl Talk Flash Freeze Gel (Level 5): howl.me/ckulaiixOA0
• AG Liquid Effects Medium Hold Weightless Styling Gel, 20% off with code GENA20: agcare.sjv.io/xkQBev
Amazon: amzlink.to/az0MfXhZbJG3H
• Hair Repear Towel, Un-dyed: amzlink.to/az06iCyN0fUQi
• Curlsmith Defrizzion + XXL Diffuser
Amazon: amzlink.to/az0NE8TZ1YzCi
Ulta: howl.me/ckueKkskohE
• AG ULTRADYNAMICS Extra-Firm Finishing Spray, 20% off with code GENA20: agcare.sjv.io/zz0KBm
Amazon: amzlink.to/az0nRRL411ma1
Ulta: howl.link/egjq7m9bccrt8
➜TIMESTAMPS
0:00 Intro & Why This Routine Works for Waves
0:47 Step 1: Shampoo
1:31 Step 2: Conditioner
2:20 Step 3: Prep
5:22 Step 4: Gel Application
8:08 Best Gels for Wavy Hair
10:18 Step 5: How to Style Wavy Hair
13:55 Step 6: Microplop + Extra Hold
15:55 Step 7: Diffuse for Wave Longevity
18:00 Step 8: Finish + Set Your Waves
19:53 Day 1 Results
20:40 Day 2 Results | What to Expect with Wavy Hair
22:22 Need More Help?
💌 Subscribe to my blog via email and receive a Free Wash Day Calendar & Guide! https://genamarie.ck.page/d45316eaa1
Emails are sent 1x per week and include a copy of my latest blog post.
📆 CURL COACHING MEMBERSHIP: genamarie.co/curl-coaching
📝 HAIR TYPE QUIZ: genamarie.co/hair-type-quiz
📥 DIGITAL RESOURCES: genamarie.co/digital-resources
🗓 CURLY HAIR TRACKER & PLANNER: genamarie.co/product/curly-hair-tracker-planner
➜FOLLOW
• BLOG: genamarie.co
• EMAIL (business inquiries): info@genamarie.co
• INSTAGRAM: instagram.com/GenaMarie.co
• FACEBOOK: facebook.com/GenaMarie.co
➜SHOP MY PRODUCTS:
genamarie.co/shop
amazon.com/shop/genam
➜MY DISCOUNT CODES
★CURLSMITH 10% off with code GENA: glnk.io/xj7n4/gena
★STRANDPRINT 5% off with code GENA: strandprint.com
★UMBERTO GIANNINI 20% off with code GENAMARIECO: us.umbertogiannini.com/GENAMARIECO
★TOOTILAB 15% off with code GENAMARIE: tootilab.com/GENAMARIE
★ INNERSENSE 15% off first order with code GENA15: innersenseorganicbeauty.pxf.io/bkj9nx
★ OUIDAD 25% off with code GENAMARIE: bit.ly/GMOuidad
★ AG HAIR 20% off with code GENA20: agcare.sjv.io/eKgoyZ
★ BOUCLÈME 15% off with code GENA15: boucleme.us/GENA15
★ BOUNCE CURL 10% off with code GENAMARIE: glnk.io/x26q/genamarieco
★ JESSICURL 10% off with code GENAMARIE: shareasale.com/r.cfm?u=680741&m=137946&b=2278196
★ MINHA BEAUTY 10% off with code GENAMARIE: minhabeauty.com/?ref=GENAMARIE
★ CURLFRIEND COLLECTIVE 10% off through link: bit.ly/CurlfriendCollective
★ CURLS MONTHLY $5 off: curlsmonthly.com/?ref=GENAMARIE
★ DIME BEAUTY SKINCARE 20% off with code GenaM20: shopmy.us/shop/collections/2082913
FTC DISCLAIMER: This is not a sponsored video. Products are gifted. Links are affiliate links, which means I earn a small percentage when you order through my links. This does not impact the price you pay and is a way to support my channel in exchange for helping you discover the product.
