Shaping Balanced Travel: From Travel Trends to Responsible Tourism @ITBBerlin
Shaping Balanced Travel: From Travel Trends to Responsible Tourism  @ITBBerlin
Uploaded March 2026 | Updated September 2026, 2 weeks ago
In this on-stage conversation, Kathrin Anselm, General Manager Central & Eastern Europe at Airbnb, shares how Airbnb leverages evolving travel trends to support more balanced tourism. The discussion highlights Airbnb’s growing focus on nature-based and rural travel, its role in distributing tourism more evenly across destinations, and its constructive approach to regulation. Aligned with ITB Berlin’s theme “Maintaining the Balance,” the session offers insights into how platforms can help shape a responsible, sustainable future for travel, including local partnerships. #Alternative Accommodation #Trends #Vacation Rentals #Travel Behavior #balanceyoga

Interviewer:
Lea Jordan

Interview guest:
Kathrin Anselm
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Shaping Balanced Travel: From Travel Trends to Responsible Tourism

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