Uploaded March 2024 | Updated September 2026, 3 weeks ago

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Unlike some social media sites, LinkedIn is starving for authentic content.

Which means your personal organic posts will get up to 10x more views, comments, and likes than a company’s post.

10x is a huge difference—and can change the ROI of your ad spend.

So how do you combine these ideas of getting more interaction on organic posts… while using advertising dollars to reach more people?

AJ Wilcox, Host of The LinkedIn Ads Show, shares his favorite method in this clip from B2B Forum 2023.

And for more outside-the-box thinking on your marketing, join dozens of marketing experts sharing their outsized results—and how they got them—with attendees of B2B Forum 2024.

We’d love to see you there this November.

Don’t delay—B2B Forum tickets are currently the lowest price they’ll be all year. Click here to learn more about the world’s most actionable B2B marketing conference, B2B Forum.

👉 mprofs.com/mpb2b2024

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