Uploaded September 2024 | Updated September 2026, 1 day ago
Climb inside the playful minds of young audiences to create engaging and inclusive content.
In this interactive session, the expert panel will guide you through the world of play theory and its vital role in crafting innovative, inclusive programming that truly resonates with young audiences. Through case studies spanning decades of children’s media, you’ll gain insights into how play has been portrayed and where it’s headed. We’ll dive deep into the latest research on child development, observed behaviours, and the importance of involving kids as co-creators and junior consultants. You’ll learn to harness your own play personality and use playful storytelling techniques to build robust, diverse content that unlocks children’s imaginations. Walk away with a profound understanding of play’s ability to foster inclusivity and connection with today’s youngest viewers. Discover practical strategies to ensure your brand speaks their language through authentic, engaging experiences.
Climb inside the playful minds of young audiences to create engaging and inclusive content.
In this interactive session, the expert panel will guide you through the world of play theory and its vital role in crafting innovative, inclusive programming that truly resonates with young audiences. Through case studies spanning decades of children’s media, you’ll gain insights into how play has been portrayed and where it’s headed. We’ll dive deep into the latest research on child development, observed behaviours, and the importance of involving kids as co-creators and junior consultants. You’ll learn to harness your own play personality and use playful storytelling techniques to build robust, diverse content that unlocks children’s imaginations. Walk away with a profound understanding of play’s ability to foster inclusivity and connection with today’s youngest viewers. Discover practical strategies to ensure your brand speaks their language through authentic, engaging experiences.
