Psychology and ELT - Framing II @MrNickmi
Psychology and ELT - Framing II  @MrNickmi
Uploaded June 2015 | Updated September 2026, 2 weeks ago
Would you pay to listen to Professor Ariely giving a poetry reading? Or is he so terrible that you would have to be paid to endure the ordeal? Amazingly people are not sure – even after they have been given a ‘sample recital’. If they were then asked ‘How much would you be prepared to pay to listen to a full recital?’ they thought that was reasonable; if they were asked ‘How much would they have to pay you to listen to a full recital?’ they thought that was reasonable too! The Moral: The way an experience is framed can often determine how it is going to be perceived – not only in terms of degree (e.g. very vs somewhat difficult / easy / painful etc.) but even in terms of whether it is positive or negative!

[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].
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Nick Michelioudakis |

Psychology and ELT - Framing II

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