Uploaded March 2026 | Updated September 2026, 3 weeks ago
Integrated purchasing opportunities and creator content are becoming increasingly prominent elements of the CTV experience. How are they converging on major CTV platforms like LG and webOS? LG Electronics Senior Manager Business Development Chester Goodson discusses the rise of creator programming like Mr. Beast and monetization opportunities available through LG’s Shop Time ecommerce app and where the two intersect in this conversation with Chris Pfaff at Streaming Media Connect 2026.
Integrated purchasing opportunities and creator content are becoming increasingly prominent elements of the CTV experience. How are they converging on major CTV platforms like LG and webOS? LG Electronics Senior Manager Business Development Chester Goodson discusses the rise of creator programming like Mr. Beast and monetization opportunities available through LG’s Shop Time ecommerce app and where the two intersect in this conversation with Chris Pfaff at Streaming Media Connect 2026.










