Uploaded August 2026 | Updated September 2026, 2 weeks ago
AI’s potential to transform CTV and OTT ad preparation, ad serving, ad placement, contextualization, video analysis, performance, and reporting is fairly well understood and rarely understated. But how are streaming platforms, content owners, and advertisers actually operationalizing AI today? Revry’s Alia J. Daniels, Digital Culture Group’s Crystal Foote, Dataxis’ Ophelie Boucaud, and Sargeway’s Sarge Sargent discuss how publishers are leveraging AI’s advantages and also addressing some of its limitations in this clip from Streaming Media Connect 2026.
AI’s potential to transform CTV and OTT ad preparation, ad serving, ad placement, contextualization, video analysis, performance, and reporting is fairly well understood and rarely understated. But how are streaming platforms, content owners, and advertisers actually operationalizing AI today? Revry’s Alia J. Daniels, Digital Culture Group’s Crystal Foote, Dataxis’ Ophelie Boucaud, and Sargeway’s Sarge Sargent discuss how publishers are leveraging AI’s advantages and also addressing some of its limitations in this clip from Streaming Media Connect 2026.
