C103. The Role of Legacy IP in Capturing New Audience Segments @streamingmediavideo
C103. The Role of Legacy IP in Capturing New Audience Segments  @streamingmediavideo
Uploaded October 2025 | Updated September 2026, 2 weeks ago
Dusting off classic media properties and leveraging them in new linear channels and other streaming venues has proven to be a winning strategy for content owners in the new distribution landscape; learn how franchises are reinventing themselves and reeling in new fans.

Moderator:
Jon Giegengack, Founder and Principal, Hub Entertainment Research

Panelists:
Paige Sherman, Director, FAST Distribution, Radial Entertainment
Brandon Katz, Director of Insights & Content Strategy, Greenlight Analytics
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C103. The Role of Legacy IP in Capturing New Audience Segments

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