B101. Leveraging Data for Smarter Ad Monetization @streamingmediavideo
B101. Leveraging Data for Smarter Ad Monetization  @streamingmediavideo
Uploaded October 2025 | Updated September 2026, 2 weeks ago
Ad-driven streaming monetization is all about making the most of user data to deliver the right ads to viewers via AI; check out this panel to learn how you can leverage AI and machine learning to gather more data and use it more efficiently to improve ad targeting and pricing.

Moderator:
Nadine Krefetz, Consultant, Reality Software and Contributing Editor, Streaming Media

Panelists:
Shailley Singh, EVP, Product & COO, IAB Tech Lab
Natasha Potashnik, Head of Data, Research & Measurement, Vevo
Bruno Giner, VP Global Sales, Digital Experience Intelligence, NPAW
Sara Sinclair, VP, Ad Platforms, TVIQ
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B101. Leveraging Data for Smarter Ad Monetization

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