Uploaded September 2026 | Updated September 2026, 2 days ago
Thoughts on building a successful IP ecosystem. Join our experts to explore how to build an impactful kids IP franchise from the get go — from digital and gaming to publishing and consumer products.
A great idea isn’t enough anymore. In today’s market, creators and studios are expected to think beyond the screen from day one — before the greenlight. But how do you build kids IP that is genuinely impactful, that stands out from the noise, and that has a life beyond the television show?
In this session, we create a brand new piece of kids IP live in the room — and then franchise it in real time. Using an IP ecosystem wheel inspired by real-world case studies, our panel of experts will explore how early decisions around digital, gaming, publishing, consumer products and rights can either unlock a property’s potential or limit it.
Whether you’re an early-stage creator with an idea on a napkin or a studio already in development, this session will give you the tools and the language to start thinking like a franchise builder — and the honesty to know where the pitfalls are.
Thoughts on building a successful IP ecosystem. Join our experts to explore how to build an impactful kids IP franchise from the get go — from digital and gaming to publishing and consumer products.
A great idea isn’t enough anymore. In today’s market, creators and studios are expected to think beyond the screen from day one — before the greenlight. But how do you build kids IP that is genuinely impactful, that stands out from the noise, and that has a life beyond the television show?
In this session, we create a brand new piece of kids IP live in the room — and then franchise it in real time. Using an IP ecosystem wheel inspired by real-world case studies, our panel of experts will explore how early decisions around digital, gaming, publishing, consumer products and rights can either unlock a property’s potential or limit it.
Whether you’re an early-stage creator with an idea on a napkin or a studio already in development, this session will give you the tools and the language to start thinking like a franchise builder — and the honesty to know where the pitfalls are.
