JCDecaux | Dynamic OOH global advertising campaigns | JCDecaux @JCDecaux | Uploaded April 2019 | Updated October 2024, 13 hours ago.
By using data triggers, dynamic campaigns deliver digital content that is contextually relevant for the brand, place, time, environment and consumer. Check out the best of JCDecaux’s dynamic campaigns and be inspired!
By using data triggers, dynamic campaigns deliver digital content that is contextually relevant for the brand, place, time, environment and consumer. Check out the best of JCDecaux’s dynamic campaigns and be inspired!
![[Digital] Cultural Sky Plaza at Guangzhou Baiyun Airport T2 | JCDecaux Airport China](https://i.ytimg.com/vi/U9_tNPpQ-hw/hqdefault.jpg "[Digital] Cultural Sky Plaza at Guangzhou Baiyun Airport T2 | JCDecaux Airport China
Cultural Sky Plaza is located in the center of the check-in area of the Guangzhou Baiyun Airport T2. Composed of 850 LED balls, the organic-shaped ceiling creates a sense of flow with an interplay of light and colour. Surrounded by 3 curved digital screens, the Cultural Sky Plaza is not only a unique advertising medium, but also a living space for passengers. Under the digital canopy, the relaxing area welcomes passengers with several seats, a bar and a stage, an ideal setting for speeches, concerts, exhibitions and other events.")
