Uploaded October 2025 | Updated September 2026, 3 weeks ago

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Is the “dead zone” of the buyer journey losing you customers?

Latané Conant, CMO of 6Sense, was frustrated with missed opportunities with qualified prospects.

And at B2B Forum 2024, she shared her solution: AI agents.

But not the same AI agents everyone else uses.

To discover what 6Sense does differently, watch this clip from Latané’s presentation now.

And for more ways to evolve your sales and marketing operations, join us at B2B Forum, Nov 17-19 in Boston.

With over 60 expert-led presentations covering everything B2B, MarketingProfs B2B Forum is the place where marketing leaders like you go for new, transformative ideas.

Don’t stay stuck in the ”dead zone” of your brand marketing. Grab your ticket to B2B Forum before we sell out. See the entire program, including workshops and keynotes, at 👉mprofs.com/youtube2025

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