B2B Email Design Trends 2025: Whats Working (and Why)–Logan Sandrock Baird @MarketingProfs
B2B Email Design Trends 2025: Whats Working (and Why)–Logan Sandrock Baird  @MarketingProfs
Uploaded June 2025 | Updated September 2026, 3 weeks ago
Great design isn't just for B2C—B2B emails need it, too.

With inbox competition fiercer than ever, standing out requires smart layouts, compelling visuals, and clear messaging. But what's working in B2B email today?

Using insights from the Annual RGE Survey on Email Trends, Logan Sandrock Baird will break down the biggest design shifts in B2B email marketing, from evolving layout best practices to accessibility must-haves. They'll showcase standout email examples, explain why they work, and highlight creative strategies that B2B marketers like you are using to engage their audiences.

You'll learn...

✅ Key B2B email design trends for 2025—what's emerging and what's here to stay
✅ Best practices for usability and accessibility to ensure your emails work for everyone
✅ Real-world examples of B2B emails that stand out—and how you can apply these ideas
✅ This session is ideal for B2B marketers, designers, and content strategists looking to refine their email creation approach. We'll focus on actionable insights, not just theory, so you can start improving your emails right away.

👉 mprofs.com/modern-email-marketing-ess

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B2B Email Design Trends 2025: What's Working (and Why)–Logan Sandrock Baird

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