Uploaded January 2026 | Updated September 2026, 1 week ago
Move over, California—Texas held the first Rose Parade in 1933! When a blight wiped out local peach trees in the early 1900s, Tyler farmers transitioned to growing roses. The soil proved well suited to such cultivation, with around 75 percent of the nation's rose crop still moving through East Texas. Like many community celebrations, the Texas Rose Festival promotes the area's leading industry. In addition to the parade, as this 1951 promotional film segment illustrates, the four-day annual celebration also includes a judged rose exhibition and an outdoor tea hosted by the Rose Queen.
Watch more archival footage documenting the Texas Rose Festival.
Watch the full video at: tinyurl.com/4cu7pfre
Explore the web exhibit, Festival Season, at: bit.ly/4pUGtjE
Contributed to the Texas Moving Image Archive Program by the Tyler Rose Museum.
#tyler #texasrosefestival
Move over, California—Texas held the first Rose Parade in 1933! When a blight wiped out local peach trees in the early 1900s, Tyler farmers transitioned to growing roses. The soil proved well suited to such cultivation, with around 75 percent of the nation's rose crop still moving through East Texas. Like many community celebrations, the Texas Rose Festival promotes the area's leading industry. In addition to the parade, as this 1951 promotional film segment illustrates, the four-day annual celebration also includes a judged rose exhibition and an outdoor tea hosted by the Rose Queen.
Watch more archival footage documenting the Texas Rose Festival.
Watch the full video at: tinyurl.com/4cu7pfre
Explore the web exhibit, Festival Season, at: bit.ly/4pUGtjE
Contributed to the Texas Moving Image Archive Program by the Tyler Rose Museum.
#tyler #texasrosefestival
