Tourism in Transition: Europe’s Agenda for 2026 and Beyond @ITBBerlin
Tourism in Transition: Europe’s Agenda for 2026 and Beyond  @ITBBerlin
Uploaded March 2026 | Updated September 2026, 2 weeks ago
During this high-level session, European Commissioner Apostolos Tzitzikostas will present his vision and first insights into the upcoming EU Strategy for Sustainable Tourism, to be revealed in Spring 2026. The strategy will address the most pressing issues for European tourism, promoting greener and more digital solutions, while strengthening Europe’s global leadership. With local communities, workers, small businesses and sustainability at its heart, the strategy aims to balance growth with quality of life – for smarter, more resilient sustainable tourism across the continent. #Transformation #Mobility #Minister #Digitalization #sustainability

Speaker:
Apostolos Tzitzikostas
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Tourism in Transition: Europe’s Agenda for 2026 and Beyond

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