Tourism businesses | Managing your online reputation and why it’s even more important now! @VisitScotlandEssentials
Tourism businesses | Managing your online reputation and why it’s even more important now!  @VisitScotlandEssentials
Uploaded June 2021 | Updated September 2026, 2 weeks ago
In this webinar recording, you get the option to discover how to manage & enhance your business’s online reputation and how vital it can be.

During the session the viewer will realise:
1. How to deal with customer or client feedback, both positive and negative, and how the importance of online reputation has changed during the pandemic.
2. Which elements of reassurance has increased in importance, such as cleanliness and health & safety measures.
3. See the functionality some platforms have developed to cater for that change in visitor need.
4. Find out what other reassurance tools are available to tourism businesses, such as GoodtoGo and Quality Assurance schemes.

This was a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
Tourism businesses | Managing your online reputation and why it’s even more important now!Nick Chamberlin | 2019 National Events Conference | Change The Way We Move, Can Scotland Go Dutch?Search engine optimisation (SEO) for tourism businesses | Part 2Scotland Outlook 2030 - Scotlands Visitor EconomyArbroath 2020 | Let’s get readyWorking in Tourism - Visitor Centre ManagerA Message from our VisitorsGrampian Escapes & Tours: Online travel agents case studyVisitor attractions, tours & activity providers | planning for 2021 and beyondAuthor Helen Fields on her perfect ScotlandTransformational solutions in turbulent times | A look at World Energy Councils Summit in AberdeenWorking in Tourism: The Digital Specialist
VisitScotland Essentials |

Tourism businesses | Managing your online reputation and why it’s even more important now!

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