The McKinsey website celebrates its 30th anniversary @McKinsey
The McKinsey website celebrates its 30th anniversary  @McKinsey
Uploaded February 2026 | Updated September 2026, 2 weeks ago
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We look back at the history of McKinsey.com, a website that’s gone from just a few clicks a day to millions of monthly visits with insights that drive impact.
Before social feeds, before smartphones, there was McKinsey.com. First launched on Feb. 29th, 1996, our website has changed dramatically over the past 30 years, evolving to keep up with the rapid expansion of the internet, the growth of social media, the impact of the pandemic, and now, the emergence of AI. In this video, we explore where McKinsey.com came from and where it's headed next.
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The McKinsey website celebrates its 30th anniversary

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