Uploaded April 2021 | Updated September 2026, 1 week ago
VisitScotland and the Scottish Guest House and B&B Alliance (SGHBBA) have worked together, using the STERG Scenario Planning Toolkit, to highlight key considerations for Scottish Guest Houses and B&Bs, planning for the different scenarios Scottish tourism may face through 2021, and beyond.
This recording will help viewers:
• understand why, and how to use, scenario planning
• consider the strengths, weaknesses, opportunities and threats within the sector
• reflect on how your customers, your product/offering, staff and suppliers may be impacted in the face of different scenarios – and how you may want to act
• hear thoughts on what has worked for others, and ideas you may want to implement within your own business
Go away with some real actionable ideas as you plan for the next 12 to 24 months .
VisitScotland and the Scottish Guest House and B&B Alliance (SGHBBA) have worked together, using the STERG Scenario Planning Toolkit, to highlight key considerations for Scottish Guest Houses and B&Bs, planning for the different scenarios Scottish tourism may face through 2021, and beyond.
This recording will help viewers:
• understand why, and how to use, scenario planning
• consider the strengths, weaknesses, opportunities and threats within the sector
• reflect on how your customers, your product/offering, staff and suppliers may be impacted in the face of different scenarios – and how you may want to act
• hear thoughts on what has worked for others, and ideas you may want to implement within your own business
Go away with some real actionable ideas as you plan for the next 12 to 24 months .
