Uploaded November 2025 | Updated September 2026, 1 week ago
This executive education program, in partnership with Yale University, is designed to equip creative leaders to meet the challenges of management and give participants the skills and perspectives they need to reach the next levels in their careers. Instead of teaching management topics in separate, single-subject courses, Yale’s experienced faculty teach an integrated curriculum providing business frameworks and concepts in a rich, relevant context.
2026 Dates: February 12–March 19, 2026
Virtual networking activities will take place on Tuesdays, followed by full days of learning on Thursdays.
Apply now: https://som.yale.edu/executive-education/for-individuals/leadership/business-perspectives-for-creative-leaders?utm_source=aiga&utm_medium=website&utm_campaign=bpcl-partner&pi_content=d98e1b5467f9d879c2f01d4c2d2830299d5190f37605deb5eeeeff1ea8af6ef0
Watch another informational open house featuring graduates of the program: youtube.com/watch?v=iAFEMnkzM9I&list=WL&index=3&t=1s
In 2008, Yale School of Management launched a program built for creative professionals, empowering them as leaders and educating them in business. Through a partnership with AIGA, Business Perspective for Creative Leaders (BPCL) was formed. Acting as the perfect blend of business and design, BPCL has since expanded to include a wide, rich network of architects, graphic designers, industrial designers, developers, and other creative professionals, all pushing the boundaries of their leadership potential in order to move themselves and their respective organizations forward.
In this program, design-industry professionals broaden their management skills to complement their deep creative abilities and become well-rounded senior leaders. They strengthen strategic thinking to better tackle high-impact opportunities and drive innovation for growth. They develop soft skills to better influence, persuade, and negotiate with colleagues and clients. In addition, they learn how to lead change and learn the basics of accounting and finance to communicate better with their financial team.
Participants have come from some of the most highly regarded firms in the industry, such as Google, Adobe, Microsoft, Nickelodeon, and MTV. Learners leave connected to a creative network of professionals who share a passion for leadership and innovation.
The Yale Management curriculum is designed to accomplish two goals: first, to instill a general competency in meeting the challenges of management; and second, to facilitate the creative leaders’ development of their own personal career aspirations. Instead of teaching management topics in separate, single-subject courses, Yale teaches core subjects in an integrated way, providing frameworks and concepts in a richer, more relevant context.
This executive education program, in partnership with Yale University, is designed to equip creative leaders to meet the challenges of management and give participants the skills and perspectives they need to reach the next levels in their careers. Instead of teaching management topics in separate, single-subject courses, Yale’s experienced faculty teach an integrated curriculum providing business frameworks and concepts in a rich, relevant context.
2026 Dates: February 12–March 19, 2026
Virtual networking activities will take place on Tuesdays, followed by full days of learning on Thursdays.
Apply now: https://som.yale.edu/executive-education/for-individuals/leadership/business-perspectives-for-creative-leaders?utm_source=aiga&utm_medium=website&utm_campaign=bpcl-partner&pi_content=d98e1b5467f9d879c2f01d4c2d2830299d5190f37605deb5eeeeff1ea8af6ef0
Watch another informational open house featuring graduates of the program: youtube.com/watch?v=iAFEMnkzM9I&list=WL&index=3&t=1s
In 2008, Yale School of Management launched a program built for creative professionals, empowering them as leaders and educating them in business. Through a partnership with AIGA, Business Perspective for Creative Leaders (BPCL) was formed. Acting as the perfect blend of business and design, BPCL has since expanded to include a wide, rich network of architects, graphic designers, industrial designers, developers, and other creative professionals, all pushing the boundaries of their leadership potential in order to move themselves and their respective organizations forward.
In this program, design-industry professionals broaden their management skills to complement their deep creative abilities and become well-rounded senior leaders. They strengthen strategic thinking to better tackle high-impact opportunities and drive innovation for growth. They develop soft skills to better influence, persuade, and negotiate with colleagues and clients. In addition, they learn how to lead change and learn the basics of accounting and finance to communicate better with their financial team.
Participants have come from some of the most highly regarded firms in the industry, such as Google, Adobe, Microsoft, Nickelodeon, and MTV. Learners leave connected to a creative network of professionals who share a passion for leadership and innovation.
The Yale Management curriculum is designed to accomplish two goals: first, to instill a general competency in meeting the challenges of management; and second, to facilitate the creative leaders’ development of their own personal career aspirations. Instead of teaching management topics in separate, single-subject courses, Yale teaches core subjects in an integrated way, providing frameworks and concepts in a richer, more relevant context.










