Uploaded July 2026 | Updated September 2026, 5 hours ago
๐๏ธ NEXT.io Podcast #267 with Martin Martirosyan, Imagine Live Group CEOย &ย Nadiya Attard, Chief Commercial Officer.
Is live casino heading for another monopoly moment โ and does anyone care?
In this episode, Pierre sits down with Martin Martirosyan, Imagine Live Group CEOย &ย Nadiya Attard, Chief Commercial Officer to break down the real state of the live casino segment in 2026.
โฐ Timestamps:
00:00 - Intro & Sponsors
01:41 - Meet Nadiya Attard & Martin Martirosyan
02:14 - Nadiya's move to Imagine Live: what impressed her
03:24 - Imagine Live's origin story: from 7 tables to 150+
04:33 - AI live dealers: hype or the future?
06:18 - Will AI replace real dealers? Martin's honest take
08:30 - Are players actually asking for AI dealers?
09:44 - How Imagine Live uses AI: infrastructure, not a gimmick
16:30 - Localization in live casino: why one Spanish doesn't fit all
24:00 - The Armenia advantage: talent, speed and studio quality
31:00 - Breaking into new markets: the operator relationship challenge
38:00 - The operator dependency trap: why 40%+ from one supplier is a risk
41:15 - The Playtech monopoly lesson and what's repeating now
44:25 - Transparent commercial pricing: Nadiya's philosophy
46:21 - Imagine Live's USPs: quality, speed and technology
50:31 - Predictions: where is live casino in three years?
๐ SUBSCRIBE TO THE PODCAST
Spotify: open.spotify.com/show/409DefE
Apple: podcasts.apple.com/us/podcast/next-io-podcast/id1515442333
CONNECT WITH NEXT.IO
โฉ Website: next.io
This episode of NEXT.io is brought to you by:
Pragmatic Solutions โ Leading iGaming platform technology
https://pragmatic.solutions/
Pragmatic Play โ Industry-leading content provider
pragmaticplay.com/en
Sponsored by:
Hard Rock Games: hardrockgames.com
Creedroomz: creedroomz.com
๐๏ธ NEXT.io Podcast #267 with Martin Martirosyan, Imagine Live Group CEOย &ย Nadiya Attard, Chief Commercial Officer.
Is live casino heading for another monopoly moment โ and does anyone care?
In this episode, Pierre sits down with Martin Martirosyan, Imagine Live Group CEOย &ย Nadiya Attard, Chief Commercial Officer to break down the real state of the live casino segment in 2026.
โฐ Timestamps:
00:00 - Intro & Sponsors
01:41 - Meet Nadiya Attard & Martin Martirosyan
02:14 - Nadiya's move to Imagine Live: what impressed her
03:24 - Imagine Live's origin story: from 7 tables to 150+
04:33 - AI live dealers: hype or the future?
06:18 - Will AI replace real dealers? Martin's honest take
08:30 - Are players actually asking for AI dealers?
09:44 - How Imagine Live uses AI: infrastructure, not a gimmick
16:30 - Localization in live casino: why one Spanish doesn't fit all
24:00 - The Armenia advantage: talent, speed and studio quality
31:00 - Breaking into new markets: the operator relationship challenge
38:00 - The operator dependency trap: why 40%+ from one supplier is a risk
41:15 - The Playtech monopoly lesson and what's repeating now
44:25 - Transparent commercial pricing: Nadiya's philosophy
46:21 - Imagine Live's USPs: quality, speed and technology
50:31 - Predictions: where is live casino in three years?
๐ SUBSCRIBE TO THE PODCAST
Spotify: open.spotify.com/show/409DefE
Apple: podcasts.apple.com/us/podcast/next-io-podcast/id1515442333
CONNECT WITH NEXT.IO
โฉ Website: next.io
This episode of NEXT.io is brought to you by:
Pragmatic Solutions โ Leading iGaming platform technology
https://pragmatic.solutions/
Pragmatic Play โ Industry-leading content provider
pragmaticplay.com/en
Sponsored by:
Hard Rock Games: hardrockgames.com
Creedroomz: creedroomz.com
