Uploaded January 2026 | Updated September 2026, 8 minutes ago
In this video, you’ll learn how to use Wonda, Wondercraft’s AI assistant, to generate and edit video assets directly inside your project.
You’ll learn how to:
- Open Wonda and use it during the creative process
- Ask Wonda to generate new images or videos without leaving the editor
- Ask Wonda to modify existing visuals (for example, different setting, lighting, mood, or framing)
- Use existing clips as references for new generations
- Replace clips in the timeline with improved versions
- Use Wonda to help you iterate faster without worrying about models or tools
- Generate music and sound effects from the timeline
- Switch to audio mode if you want Wonda to help with voices and narration
This is perfect for:
- Fast creative iteration
- Improving AI-generated drafts
- Exploring different visual ideas
- Staying in flow while editing
✅ Start creating here: app.wondercraft.ai/studio
Chapters
00:00 What Wonda is for
00:07 Generating new visuals with Wonda
00:55 Using references and replacing clips
01:49 Iterating on existing assets
02:16 Using Wonda for videos, music, and sound effects
02:33 Final thoughts
#Wondercraft #Wonda #AIVideo #AIAssistant #ContentCreation
In this video, you’ll learn how to use Wonda, Wondercraft’s AI assistant, to generate and edit video assets directly inside your project.
You’ll learn how to:
- Open Wonda and use it during the creative process
- Ask Wonda to generate new images or videos without leaving the editor
- Ask Wonda to modify existing visuals (for example, different setting, lighting, mood, or framing)
- Use existing clips as references for new generations
- Replace clips in the timeline with improved versions
- Use Wonda to help you iterate faster without worrying about models or tools
- Generate music and sound effects from the timeline
- Switch to audio mode if you want Wonda to help with voices and narration
This is perfect for:
- Fast creative iteration
- Improving AI-generated drafts
- Exploring different visual ideas
- Staying in flow while editing
✅ Start creating here: app.wondercraft.ai/studio
Chapters
00:00 What Wonda is for
00:07 Generating new visuals with Wonda
00:55 Using references and replacing clips
01:49 Iterating on existing assets
02:16 Using Wonda for videos, music, and sound effects
02:33 Final thoughts
#Wondercraft #Wonda #AIVideo #AIAssistant #ContentCreation
![Heineken’s AI Journey: ‘We’re at the Beginning’ – Patrick Zinga Explains
In this clip, Patrick Zinga, Senior Digital Marketing Leader at Heineken, opens up about where the brand stands in its journey with AI in advertising. “We’re at the beginning,” Patrick admits, highlighting the experimental phase Heineken is in as they test and learn how AI can enhance their marketing strategies. Find out how Heineken is leveraging data, exploring automation, and embracing the potential of AI to stay ahead in the fast-paced advertising world.
Key Takeaways:
• Why Heineken is taking a cautious, exploratory approach with AI
• The role of automation and AI in modern advertising
• Patrick’s perspective on the future of AI in marketing
Watch the full interview for more industry insights!
#Heineken
#AIinMarketing
#PatrickZinga
#MarketingInnovation
#AdvertisingTech
#DigitalMarketing
#AIInsights
#Martech
#DataDrivenStrategy
#MarketingTrends
#TechAndCreativity
#AI #aiaudio
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![You know what’s cooler than creating just one ad…?
Coming soon. Only on Wondercraft.
#AI #Adcreation #AIaudio #AItool #creativity
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🙎♂️ [Facebook] (https://www.facebook.com/profile.php?id=61558611278444) You know what’s cooler than creating just one ad…?](https://i.ytimg.com/vi/_-AYm3Siw9k/mqdefault.jpg)

![How to Build a Creative Career in the AI Era w/ Nate Fox
Welcome to Makes You Wonder! On this ep, Oskar catches up with creative leader *Nate Fox* to talk about how process, experimentation, and technology work together to fuel creativity. With experience spanning *Wells Fargo, Robinhood,* and even the creator economy at *Mr. Beast’s* headquarters, Nate offers a unique perspective on how ideas are brought to life.
They discuss:
⚡ How side projects act as sandboxes for creative experimentation
⚡ Why limitations are essential for sparking innovation
⚡ The growing role of micro-creators and niche content in branding
⚡ Practical strategies for leveraging AI to enhance creative collaboration
⚡ Nate’s “just add value” philosophy for building a standout career
Whether you’re a creative professional, marketer, or someone curious about the future of storytelling, we’re sure you’ll love this one.
*Media References*
- *Focus* (Harvard Business Review series)
- *The Diary of a CEO podcast*
- Robinhood’s “This Week in Crypto” series
- Wells Fargo campaigns
- Mr. Beast
Follow Us:
🌐 [Website] (https://www.wondercraft.ai)
👥 [LinkedIn] (https://www.linkedin.com/company/wondercraftai/?originalSubdomain=uk)
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📸 [Instagram] (https://www.instagram.com/wondercraft.ai/)
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Oskar’s Socials:
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🧵 [Oskar’s Threads] (https://www.threads.net/@oskarserrander) How to Build a Creative Career in the AI Era w/ Nate Fox](https://i.ytimg.com/vi/_mpfdO1rmuE/mqdefault.jpg)
![Creative Liberation in the Age of Collective Intelligence w/ Jenny Nicholson
Meet Jenny Nicholson - AI pioneer, creative provocateur, and self-proclaimed AI psychologist. After spending 20 years in traditional advertising, Jenny now pushes the boundaries of whats possible with large language models and artificial intelligence. But not in the way you might expect.
In this episode of Makes You Wonder, Jenny shares a radically optimistic and deeply human perspective on AI. Rather than viewing AI as a threat to creativity, she sees it as collective intelligence - a tool that allows us to tap into the patterns of human knowledge and expression in entirely new ways.
We explore:
- Why treating AI as a human simulator rather than a tool changes everything
- How being more authentically human becomes your superpower in an AI world
- Why the ideas are cheap mantra is being turned on its head
- The difference between using AI and being an end user
- How creatives can surf the wave of AI rather than watch from the shore
- Why art history majors might be better equipped for AI than computer scientists
- The importance of play and experimentation in shaping the future of creativity
From building existential crisis vending machines to creating quantum digital magpies, Jenny demonstrates how AI can amplify rather than replace human creativity. This conversation isnt about AI taking jobs - its about how creative humans can harness collective intelligence to bring more ideas to life.
Whether youre a creative professional nervous about AIs impact on your industry, or simply curious about a more optimistic view of our technological future, this episode offers a fresh perspective on what it means to be creative in the age of AI.
*Media References*
*Books & Authors:*
- *Bird by Bird* by Anne Lamott
- *The Creative Act: A Way of Being* by Rick Rubin
- *It’s Not How Good You Are, It’s How Good You Want to Be* by Paul Arden
*Movies & TV Shows:*
- *Being John Malkovich*
- *Ready Player One*
- *Breaking Bad*
Follow Us:
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Oskar’s Socials:
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🧵 [Oskar’s Threads] (https://www.threads.net/@oskarserrander) Creative Liberation in the Age of Collective Intelligence w/ Jenny Nicholson](https://i.ytimg.com/vi/_oKtmPnljxA/mqdefault.jpg)

![AI, Creativity, & The Future of Work w/ Brian Snyder
Brian Snyder, a long-time EVP at Golin, has been leading Digital at Axicom for the past two years. In the latest episode of Makes You Wonder, he sits down with Oskar to talk all things AI, technology, creativity. The two discuss AI regulation, job displacement, techno-optimism, what art and creativity truly mean in this context, and a lot more. Beyond his clear optimism towards AI, Brian is deeply intrigued by its philosophical implications —how freeing up our time will push us to confront the most fundamental questions about our existence.
Timestamps:
00:00 Introduction and Personal Background
04:20 Moving to Phoenix and the Future of AI in Household Chores
07:46 Brian’s Role of a Creative Technologist
12:15 Social Media Managers as The Technological Champions of an Organisation
14:50 How Brian’s Love of Technology Started
17:09 Brian’s Love of Cooking and Cooking Content
20:55 The State of AI and the Future of AGI
24:28 The Impact of AI on the Communications Industry
28:35 The Impact of AI on Consumer Behavior
31:02 The Disruption of Marketing Communications
32:30 Influencing AI Assistants for Brand Reputation
37:40 Tackling the Darker Sides of AI
40:57 Discussing Job Displacement
44:57 Downside to Creating Art with AI?
47:57 Role of Brands in an AI-Mediated Consumer Landscape
53:40 Brians Media Recs
55:36 Advice for Young People Entering the Workforce
*References*
Joshua Weissman: A cooking creator who does step-by-step instructional videos. [https://www.youtube.com/c/JoshuaWeissman]
Olivia Tiedman: A cooking creator known for her creative plating, although she does not provide step-by-step instructions. [https://www.tiktok.com/@olivia.tiedemann_?lang=en]
*Books on AI* :
The Alignment Problem by Brian Christian: Discusses designing machines that reflect human values.
Superintelligence by Nick Bostrom: Explores the future of artificial intelligence.
Deep Utopia by Nick Bostrom: A lighter book discussing a future where AI solves all the world’s problems.
Wondercraft - AI audio editor to easily create podcasts, ads, audiobooks, and more by simply typing.
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🧵 [Oskar’s Threads] (https://www.threads.net/@oskarserrander) AI, Creativity, & The Future of Work w/ Brian Snyder](https://i.ytimg.com/vi/aUda7Q3spSA/mqdefault.jpg)