Uploaded May 2026 | Updated September 2026, 2 weeks ago
Curtis Stone on why he dropped 80 of his 90 products — and netted the same money the following year on a quarter of the land.
This episode covers three topics: the 80/20 of crop selection (sort all products by revenue, look at your top 10, total them up — Curtis found 10 products on a quarter acre made 80% of the income from his 2.5-acre operation), winter plot management in a multi-locational urban farm (which plots stay active, how tunnels are spaced, tarp-and-smother end-of-season process), and landowner relationship management (MOUs, graceful exits, re-seeding lawns, end-of-season check-ins, and the lessons Curtis learned about putting things in writing).
Originally recorded September 2015. Curtis was in his sixth year of farming in Kelowna, BC.
The Urban Farmer Season 1 Week 29
➡️ Get market farming tools, seeds, and supplies at shop.moderngrower.co
🎥 Subscribe for more content on sustainable farming, market farming tips, and business insights! 🌿
Follow Modern Grower:
➡️ Instagram: instagram.com/moderngrowerpro
➡️ Instagram: instagram.com/moderngrowerco
Listen to other podcasts on the Modern Grower Podcast Network:
🔊 Carrot Cashflow: bit.ly/carrotcashflow
🔊 Farm Small Farm Smart: bit.ly/farmsmallfarmsmart
🔊 Farm Small Farm Smart Daily: bit.ly/farmsmallfarmsmartdaily
🔊The Growing Microgreens Podcast: bit.ly/thegrowingmicrogreenspodcast
🔊The Urban Farmer Podcast: youtube.com/playlist?list=PLTd1FPZ7J8xS3ebyyIxmBqp1pl2h87RpU
🔊The Rookie Farmer Podcast: youtube.com/playlist?list=PLTd1FPZ7J8xRJ0O4mAIdgX94QvXTI0ZZ7
🔊In Search of Soil Podcast: youtube.com/insearchofsoil
Check out Diego's books:
📖 Sell Everything You Grow on Amazon: amzn.to/4hoqUx6
📖 Ready Farmer One on Amazon: amzn.to/42FjrVX
00:00 Work Less Earn More
01:16 Cut Low Return Crops
02:49 Benchmarks And Focus
06:02 Winter Prep Checklist
07:23 Winter Production Plan
08:45 No Till Bed Turnover
11:08 Choosing Winter Beds
13:56 Landowner Winter Terms
15:48 Exiting Plots Gracefully
18:46 Contracts And Expectations
22:05 Farming Without Fame
23:49 Fame Takes Time
25:09 Why Farming Seems Impossible
26:16 Small Farm Income Skepticism
30:07 Benchmarks Not Hype
30:47 Fast Track With Consulting
33:12 Cut Fast Double Down
34:58 Spreadsheet Data Refinement
36:50 80 20 Crop Profit Audit
41:59 Simplify For Scale
45:05 Wrap Up And Next Episode
#UrbanFarming #SmallScaleFarming #MarketGardening #UrbanFarmer #CurtisStone #8020Rule #FarmingTips #ProfitableFarming #SuburbanFarming #GrowYourOwn #FarmLife #MicroFarm #BackyardFarming #FarmingForBeginners #WinterFarming #NoTillFarming #FarmBusiness #CropPlanning #FoodProduction #PermacultureVoices #SustainableFarming #FarmEntrepreneur #FarmerLife #AgricultureBusiness #GardenToTable #FarmingStrategy #MarketFarmer #UrbanAgriculture #FoodSystems #smallfarm, #theurbanfarmer, #farmsmallfarmsmart, #carrotcashflow
**** Modern Grower and Diego Footer participate in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
Curtis Stone on why he dropped 80 of his 90 products — and netted the same money the following year on a quarter of the land.
This episode covers three topics: the 80/20 of crop selection (sort all products by revenue, look at your top 10, total them up — Curtis found 10 products on a quarter acre made 80% of the income from his 2.5-acre operation), winter plot management in a multi-locational urban farm (which plots stay active, how tunnels are spaced, tarp-and-smother end-of-season process), and landowner relationship management (MOUs, graceful exits, re-seeding lawns, end-of-season check-ins, and the lessons Curtis learned about putting things in writing).
Originally recorded September 2015. Curtis was in his sixth year of farming in Kelowna, BC.
The Urban Farmer Season 1 Week 29
➡️ Get market farming tools, seeds, and supplies at shop.moderngrower.co
🎥 Subscribe for more content on sustainable farming, market farming tips, and business insights! 🌿
Follow Modern Grower:
➡️ Instagram: instagram.com/moderngrowerpro
➡️ Instagram: instagram.com/moderngrowerco
Listen to other podcasts on the Modern Grower Podcast Network:
🔊 Carrot Cashflow: bit.ly/carrotcashflow
🔊 Farm Small Farm Smart: bit.ly/farmsmallfarmsmart
🔊 Farm Small Farm Smart Daily: bit.ly/farmsmallfarmsmartdaily
🔊The Growing Microgreens Podcast: bit.ly/thegrowingmicrogreenspodcast
🔊The Urban Farmer Podcast: youtube.com/playlist?list=PLTd1FPZ7J8xS3ebyyIxmBqp1pl2h87RpU
🔊The Rookie Farmer Podcast: youtube.com/playlist?list=PLTd1FPZ7J8xRJ0O4mAIdgX94QvXTI0ZZ7
🔊In Search of Soil Podcast: youtube.com/insearchofsoil
Check out Diego's books:
📖 Sell Everything You Grow on Amazon: amzn.to/4hoqUx6
📖 Ready Farmer One on Amazon: amzn.to/42FjrVX
00:00 Work Less Earn More
01:16 Cut Low Return Crops
02:49 Benchmarks And Focus
06:02 Winter Prep Checklist
07:23 Winter Production Plan
08:45 No Till Bed Turnover
11:08 Choosing Winter Beds
13:56 Landowner Winter Terms
15:48 Exiting Plots Gracefully
18:46 Contracts And Expectations
22:05 Farming Without Fame
23:49 Fame Takes Time
25:09 Why Farming Seems Impossible
26:16 Small Farm Income Skepticism
30:07 Benchmarks Not Hype
30:47 Fast Track With Consulting
33:12 Cut Fast Double Down
34:58 Spreadsheet Data Refinement
36:50 80 20 Crop Profit Audit
41:59 Simplify For Scale
45:05 Wrap Up And Next Episode
#UrbanFarming #SmallScaleFarming #MarketGardening #UrbanFarmer #CurtisStone #8020Rule #FarmingTips #ProfitableFarming #SuburbanFarming #GrowYourOwn #FarmLife #MicroFarm #BackyardFarming #FarmingForBeginners #WinterFarming #NoTillFarming #FarmBusiness #CropPlanning #FoodProduction #PermacultureVoices #SustainableFarming #FarmEntrepreneur #FarmerLife #AgricultureBusiness #GardenToTable #FarmingStrategy #MarketFarmer #UrbanAgriculture #FoodSystems #smallfarm, #theurbanfarmer, #farmsmallfarmsmart, #carrotcashflow
**** Modern Grower and Diego Footer participate in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
