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Gartner for Marketing | Gartner L2 Digital IQ Index: Top European Retailers in Digital 2018 @GartnerforMarketing | Uploaded February 2019 | Updated October 2024, 1 day ago.
Retail is growing its online share across Europe, but Amazon and other pure plays still dominate most categories…except for grocery.

Deft investments in site content and recipe site partnerships offer opportunities for retailers to eke out more search visibility. But is that enough to compete in a saturated EU market?

The third annual Gartner L2 Digital IQ Index: Retail Europe benchmarks the digital competency of 82 retailers in the U.K., France, Germany, Italy and Spain. For more insights, visit L2inc.com.

l2inc.com/research/retail-europe-2018
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Gartner L2 Digital IQ Index: Top European Retailers in Digital 2018 @GartnerforMarketing

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