Gartner for Marketing | Ask Gartner anything... about Marketing | How is the fragmented privacy landscape impacting marketer @GartnerforMarketing | Uploaded November 2022 | Updated October 2024, 1 day ago.
From recent U.S. legislative efforts and subsequent developments in Congress as well as expanded online privacy protections proposed recently by the FTC, to the EU’s attempt to bolster accountability with the EU Digital Services Act, privacy laws are becoming more fragmented and complex for marketing organizations to navigate.
Watch as Andrew Frank, Distinguished VP Analyst in Gartner for Marketers, answers commonly asked questions regarding how digital marketers can identify opportunities to be more transparent with consumers, and how they can react to a quickly changing privacy landscape.
From recent U.S. legislative efforts and subsequent developments in Congress as well as expanded online privacy protections proposed recently by the FTC, to the EU’s attempt to bolster accountability with the EU Digital Services Act, privacy laws are becoming more fragmented and complex for marketing organizations to navigate.
Watch as Andrew Frank, Distinguished VP Analyst in Gartner for Marketers, answers commonly asked questions regarding how digital marketers can identify opportunities to be more transparent with consumers, and how they can react to a quickly changing privacy landscape.
