JCDecaux | Filtreo bus shelter by JCDecaux contributes to the reduction of urban pollution @JCDecaux | Uploaded June 2021 | Updated October 2024, 1 day ago.
The R&D department of JCDecaux developed the Filtreo bus shelter in response to a study commissioned from the INRA (French national institute for agronomic research), which highlighted the possible impact of urban greening on air pollution. Filtreo is designed to reduce passengers’ exposure to pollutants, particularly fine particles, at the kerbside. This is where concentrations are highest. The system, which combines a natural lifecycle with technological innovation, has been patented.
The R&D department of JCDecaux developed the Filtreo bus shelter in response to a study commissioned from the INRA (French national institute for agronomic research), which highlighted the possible impact of urban greening on air pollution. Filtreo is designed to reduce passengers’ exposure to pollutants, particularly fine particles, at the kerbside. This is where concentrations are highest. The system, which combines a natural lifecycle with technological innovation, has been patented.
![[Entertainment & Culture] Dancing with the Stars: DOOH Dancing Game | JCDecaux Australia](https://i.ytimg.com/vi/niqX1Tc1M70/hqdefault.jpg "[Entertainment & Culture] Dancing with the Stars: DOOH Dancing Game | JCDecaux Australia
JCDecaux and Australian TV Channel 10 partnered to promote the new Dancing with the Stars series by creating interactive screens in Melbourne, Brisbane and Syndney.
Passers-by were invited to push the button on the digital billboard and follow the video tutorial that appeared on the screen.
A judge from the show guided people through a cha-cha dance step by step, encouraging them to use the floor indications as the tutorial played. As per the show, passers-by received a rating at the end of their performance.
Over a thousand interactions were recorded across all three locations.")
