Uploaded March 2026 | Updated September 2026, 2 weeks ago
Forecasting the success of streaming content based on the IP behind it—whether it’s a legacy property like an Eighties like Family Feud or a video game adaptation like The Last of Us or Fallout—is harder than it may appear, but do patterns emerge in historical viewership data or viewer surveys that offer usable clues? Hub Entertainment Research Principal Jon Giegengack takes a crack at unraveling the mysteries of streaming show success in this conversation with Integration Therapy’s Rebecca Avery at Streaming Media 2026.
Forecasting the success of streaming content based on the IP behind it—whether it’s a legacy property like an Eighties like Family Feud or a video game adaptation like The Last of Us or Fallout—is harder than it may appear, but do patterns emerge in historical viewership data or viewer surveys that offer usable clues? Hub Entertainment Research Principal Jon Giegengack takes a crack at unraveling the mysteries of streaming show success in this conversation with Integration Therapy’s Rebecca Avery at Streaming Media 2026.
