Uploaded May 2026 | Updated September 2026, 2 weeks ago

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FAST channels thrive on volume and discoverability, but sports rights are costly and complicated. How do you fill a 24/7 channel with compelling sports programming without breaking the bank? This panel explores creative scheduling and content mixes, licensing strategies, fresh angles on balancing mass appeal and niche differentiation, and tips for identifying and serving passionate communities of fans. Learn what turns on FAST sports channel viewers and keeps them tuning in.

Moderator:
Chris Pfaff, CEO, Chris Pfaff Tech Media

Speakers:
Cathy Rasenberger, CoPresident, Sports Studio
Dave Stelnik, VP Business Development, FloSports
Bill Graff, President, TeleGraff Media
Pamela Duckworth, Head of Fubo Studios, Fubo