Uploaded December 2010 | Updated September 2026, 8 hours ago
1998 TV commercial from Carl's Jr. where an attractive man and woman compete to drip food on their clothes, then take them off and launder them. The woman is eating ice cream, the man a drippy Carl's Jr. burger. The slogan at the end is "if it doesn't get all over the place, it doesn't belong in your face", but actually this was one of the first ads that went beyond just the goopiness of the burgers to mixing sexiness and food. These ads would later escalate until they became a minor national debate.
This ad aired during the 1998 season premiere of The Simpsons.
1998 TV commercial from Carl's Jr. where an attractive man and woman compete to drip food on their clothes, then take them off and launder them. The woman is eating ice cream, the man a drippy Carl's Jr. burger. The slogan at the end is "if it doesn't get all over the place, it doesn't belong in your face", but actually this was one of the first ads that went beyond just the goopiness of the burgers to mixing sexiness and food. These ads would later escalate until they became a minor national debate.
This ad aired during the 1998 season premiere of The Simpsons.










