Uploaded September 2025 | Updated September 2026, 2 weeks ago
In this episode, Samuel Johnson explores how hipsters transformed food and drink into lifestyle branding. In LA’s Silver Lake trendy neighborhood, he discovers bacon ice cream, Korean BBQ tacos, and the Instagram-driven hype behind hipster gastronomy.
In Detroit, Johnson traces the shift from cheap beer to craft brewing, before returning to Australia to examine the cult of artisanal beverages, from Sydney’s booming craft beer scene to Melbourne’s obsession with fair-trade coffee. It may sound like snobbery, but is there more to these trends than just style?
-------
Chapters
▷ 00:00 - Intro
▷ 00:05 - Food trucks
▷ 01:20 - Hipsterpreneurs
▷ 06:18 - PBR vs craft beer
▷ 17:20 - Single-origin coffee
▷ 22:56 - Credits
#documentary #fulldocumentary #hipster #losangeles #foodtruck #craftbeer #gastronomy #fairtrade #artisanalfood
-------
Watch the full series: bit.ly/hipsters-series
Subscribe to wocomoHUMANITY: goo.gl/5Sp36B
Follow us on Facebook: facebook.com/wocomo
-------
The six-part series embarks on a global quest to understand the origins, meaning and future of the cultural stereotype that has become known as the hipster. It looks at how artisan cheese, craft beer, tattoos, and beards evolve from being niche trends to hipster clichés. And asks why no hipster will ever, ever admit to being one.
Acknowledging that the word has now taken on a distinctively negative connotation and that the peak of the contemporary hipster is actually behind us, the six-part series takes a light hearted look back at the cultural phenomenon that was. Johnson sets off on an international odyssey to unpack how and why the now instantly recognisable hipster archetype grew from a localised street subculture to a global commodity, and ultimately a figure of ridicule, within the space of a few short years.
Original title: Here Come The Hipsterpreneus | Hipsters (3/6)
A series by Seth Larney and Richard Kelly
Presented by Samuel Johnson
© 2015, Licensed by Jambika Docs
-------
Documentaries about people and cultures from around the globe: wocomoHUMANITY offers high-quality content which is produced by leading production companies.
Check out our other channels to watch high quality documentaries:
▷ wocomoDOCS: youtube.com/wocomoDOCS
▷ wocomoWILDLIFE: youtube.com/wocomoWILDLIFE
▷ wocomoHISTORY: youtube.com/wocomoHISTORY
▷ wocomoTRAVEL: youtube.com/wocomoTRAVEL
▷ wocomoCOOK: youtube.com/wocomoCOOK
Wocomo HUMANITY is part of the Wocomo channel network by NIKITA VENTURES. Wocomo - wonderful content in motion.
In this episode, Samuel Johnson explores how hipsters transformed food and drink into lifestyle branding. In LA’s Silver Lake trendy neighborhood, he discovers bacon ice cream, Korean BBQ tacos, and the Instagram-driven hype behind hipster gastronomy.
In Detroit, Johnson traces the shift from cheap beer to craft brewing, before returning to Australia to examine the cult of artisanal beverages, from Sydney’s booming craft beer scene to Melbourne’s obsession with fair-trade coffee. It may sound like snobbery, but is there more to these trends than just style?
-------
Chapters
▷ 00:00 - Intro
▷ 00:05 - Food trucks
▷ 01:20 - Hipsterpreneurs
▷ 06:18 - PBR vs craft beer
▷ 17:20 - Single-origin coffee
▷ 22:56 - Credits
#documentary #fulldocumentary #hipster #losangeles #foodtruck #craftbeer #gastronomy #fairtrade #artisanalfood
-------
Watch the full series: bit.ly/hipsters-series
Subscribe to wocomoHUMANITY: goo.gl/5Sp36B
Follow us on Facebook: facebook.com/wocomo
-------
The six-part series embarks on a global quest to understand the origins, meaning and future of the cultural stereotype that has become known as the hipster. It looks at how artisan cheese, craft beer, tattoos, and beards evolve from being niche trends to hipster clichés. And asks why no hipster will ever, ever admit to being one.
Acknowledging that the word has now taken on a distinctively negative connotation and that the peak of the contemporary hipster is actually behind us, the six-part series takes a light hearted look back at the cultural phenomenon that was. Johnson sets off on an international odyssey to unpack how and why the now instantly recognisable hipster archetype grew from a localised street subculture to a global commodity, and ultimately a figure of ridicule, within the space of a few short years.
Original title: Here Come The Hipsterpreneus | Hipsters (3/6)
A series by Seth Larney and Richard Kelly
Presented by Samuel Johnson
© 2015, Licensed by Jambika Docs
-------
Documentaries about people and cultures from around the globe: wocomoHUMANITY offers high-quality content which is produced by leading production companies.
Check out our other channels to watch high quality documentaries:
▷ wocomoDOCS: youtube.com/wocomoDOCS
▷ wocomoWILDLIFE: youtube.com/wocomoWILDLIFE
▷ wocomoHISTORY: youtube.com/wocomoHISTORY
▷ wocomoTRAVEL: youtube.com/wocomoTRAVEL
▷ wocomoCOOK: youtube.com/wocomoCOOK
Wocomo HUMANITY is part of the Wocomo channel network by NIKITA VENTURES. Wocomo - wonderful content in motion.
