Uploaded July 2026 | Updated September 2026, 6 days ago
"Why We Hire More Engineers Because of AI" by Yoseph West (July 2026) at TechTO. Join the next event: techto.org/event/together-toronto-august-10-2026
Yoseph West hires more engineers because of AI, not fewer. On the TechTO Together stage, the Relay co-founder walked the room through the math behind that call. Relay is the digital bank he built in Toronto, now serving 150,000 US small businesses with $1.5 billion in deposits. About 90% of the code his team writes is AI-generated, and 85% of them use Claude. His take: if AI makes great people better, and you can afford great people, you hire more of them.
This is the full founder story, in conversation with Alex Norman. Yoseph started with Vuru, sold it to Wave, learned growth there, then helped build HubDoc for four and a half years before Xero bought it. He found Relay's first customers the hard way, walking door to door through Kensington Market. And he chose the US over Canada on purpose: if you're spending ten years on something, build the most ambitious version.
Then it gets practical. Why furious customers are the clearest sign of product-market fit. Why fintech means earning trust every single day. How Relay untangles cash flow for small businesses, from consolidation to sequencing. And why, at 250 people, he still bets on the best in everyone.
If you're building a fintech, working in small business banking, or figuring out what AI does to your hiring, this is the conversation to watch. Press play, then come meet founders like Yoseph in the room.
What do you think of what Yoseph had to say? Tell us by leaving a comment. Watch more talks: youtube.com/c/TechTorontoOrg
Upcoming events: techto.org/events
Events calendar: luma.com/TechTO-Events
Newsletter — The read on Canadian tech: blog.techto.org
Membership: techto.org/memberships
"Why We Hire More Engineers Because of AI" by Yoseph West (July 2026) at TechTO. Join the next event: techto.org/event/together-toronto-august-10-2026
Yoseph West hires more engineers because of AI, not fewer. On the TechTO Together stage, the Relay co-founder walked the room through the math behind that call. Relay is the digital bank he built in Toronto, now serving 150,000 US small businesses with $1.5 billion in deposits. About 90% of the code his team writes is AI-generated, and 85% of them use Claude. His take: if AI makes great people better, and you can afford great people, you hire more of them.
This is the full founder story, in conversation with Alex Norman. Yoseph started with Vuru, sold it to Wave, learned growth there, then helped build HubDoc for four and a half years before Xero bought it. He found Relay's first customers the hard way, walking door to door through Kensington Market. And he chose the US over Canada on purpose: if you're spending ten years on something, build the most ambitious version.
Then it gets practical. Why furious customers are the clearest sign of product-market fit. Why fintech means earning trust every single day. How Relay untangles cash flow for small businesses, from consolidation to sequencing. And why, at 250 people, he still bets on the best in everyone.
If you're building a fintech, working in small business banking, or figuring out what AI does to your hiring, this is the conversation to watch. Press play, then come meet founders like Yoseph in the room.
What do you think of what Yoseph had to say? Tell us by leaving a comment. Watch more talks: youtube.com/c/TechTorontoOrg
Upcoming events: techto.org/events
Events calendar: luma.com/TechTO-Events
Newsletter — The read on Canadian tech: blog.techto.org
Membership: techto.org/memberships










