Uploaded March 2025 | Updated September 2026, 1 week ago
Would you like to be able to decipher the marketing ploys of the food industry? Would you like to know how to feed your family better quality meat while wading through the greenwashed terms?
Doug Stonebreaker is helping us do exactly that in today's episode. Doug is a life-long rancher and the Director of Supply Chain for 99 Counties--a one-of-its-kind platform that is connecting consumers to quality meats, from small, regenerative family farms in the midwest.
Doug shares his insights on the complexities of ranching, sustainable agriculture, and the challenges of sourcing quality meat. He also highlights the role of 99 Counties in supporting small regenerative farmers and addresses the overwhelming influence of big agriculture on the food supply chain.
We discuss the challenges faced by small farmers and the importance of understanding food labels and certifications. We dig into organic and grass-fed standards, the need for transparency in meat supply, and the evolution of sustainable practices in agriculture.
If you've ever wondered what questions you can (& should!) ask of your meat suppliers, this episode is a must listen!
Please check out our sponsors:
soulyrested.com/beef
soulyrested.com/sprout
Go here to get show notes and special offers for podcast listeners in your inbox: soulyrested.com/podcast
Grab my Pantry Checklist (loaded with discounts on my favorite ingredients, including the best meats!) for free right here: soulyrested.com/pantry
FREE resources:
Learn how to use fresh milled flour: graceful-base-213.myflodesk.com/k36hnsvbh7
Learn about kombucha (and grab some of my favorite recipes): graceful-base-213.myflodesk.com/b91bdd18-3581-414f-b145-8acd2e508a52
Learn about dehydrating food: graceful-base-213.myflodesk.com/fl36xcgpvq
Learn about baking with maple syrup: view.flodesk.com/pages/62116313e0eda1a0d870b747
Learn about making your own maple syrup: graceful-base-213.myflodesk.com/q5ecjrundz
Looking for more free resources? Choose from even more FREE e-courses here: soulyrested.com/howto
My book: amzn.to/45Pt8Pu
My website: soulyrested.com
Instagram: instagram.com/souly.rested
Facebook: facebook.com/soulyrested
Pinterest: pinterest.com/soulyrested
All my favorite ingredients: soulyrested.com/the-best-ingredients-in-my-kitchen
About Michelle Visser
Hi, so nice to meet you! I’m Michelle, a former processed food junkie turned real-food enthusiast.
My husband and I live on a small New England farm and sugarbush with a lot of gardens. But I’m passionate about helping folks have more real food in their lives, no matter where they live. No farm or garden required.
👋Find me in all the places:
My book: amzn.to/45Pt8Pu
My website: soulyrested.com
Instagram: instagram.com/souly.rested
Facebook: facebook.com/soulyrested
Pinterest: pinterest.com/soulyrested
Podcast: soulyrested.com/podcast
CONTACT: michelle@soulyrested(dot)com
Would you like to be able to decipher the marketing ploys of the food industry? Would you like to know how to feed your family better quality meat while wading through the greenwashed terms?
Doug Stonebreaker is helping us do exactly that in today's episode. Doug is a life-long rancher and the Director of Supply Chain for 99 Counties--a one-of-its-kind platform that is connecting consumers to quality meats, from small, regenerative family farms in the midwest.
Doug shares his insights on the complexities of ranching, sustainable agriculture, and the challenges of sourcing quality meat. He also highlights the role of 99 Counties in supporting small regenerative farmers and addresses the overwhelming influence of big agriculture on the food supply chain.
We discuss the challenges faced by small farmers and the importance of understanding food labels and certifications. We dig into organic and grass-fed standards, the need for transparency in meat supply, and the evolution of sustainable practices in agriculture.
If you've ever wondered what questions you can (& should!) ask of your meat suppliers, this episode is a must listen!
Please check out our sponsors:
soulyrested.com/beef
soulyrested.com/sprout
Go here to get show notes and special offers for podcast listeners in your inbox: soulyrested.com/podcast
Grab my Pantry Checklist (loaded with discounts on my favorite ingredients, including the best meats!) for free right here: soulyrested.com/pantry
FREE resources:
Learn how to use fresh milled flour: graceful-base-213.myflodesk.com/k36hnsvbh7
Learn about kombucha (and grab some of my favorite recipes): graceful-base-213.myflodesk.com/b91bdd18-3581-414f-b145-8acd2e508a52
Learn about dehydrating food: graceful-base-213.myflodesk.com/fl36xcgpvq
Learn about baking with maple syrup: view.flodesk.com/pages/62116313e0eda1a0d870b747
Learn about making your own maple syrup: graceful-base-213.myflodesk.com/q5ecjrundz
Looking for more free resources? Choose from even more FREE e-courses here: soulyrested.com/howto
My book: amzn.to/45Pt8Pu
My website: soulyrested.com
Instagram: instagram.com/souly.rested
Facebook: facebook.com/soulyrested
Pinterest: pinterest.com/soulyrested
All my favorite ingredients: soulyrested.com/the-best-ingredients-in-my-kitchen
About Michelle Visser
Hi, so nice to meet you! I’m Michelle, a former processed food junkie turned real-food enthusiast.
My husband and I live on a small New England farm and sugarbush with a lot of gardens. But I’m passionate about helping folks have more real food in their lives, no matter where they live. No farm or garden required.
👋Find me in all the places:
My book: amzn.to/45Pt8Pu
My website: soulyrested.com
Instagram: instagram.com/souly.rested
Facebook: facebook.com/soulyrested
Pinterest: pinterest.com/soulyrested
Podcast: soulyrested.com/podcast
CONTACT: michelle@soulyrested(dot)com










