Uploaded June 2025 | Updated September 2026, 2 weeks ago
Turtle Wax rolled out You Are How You Car™, a surreal and stylized global campaign that repositions car pride as a reflection of self-pride. And it does so with gleaming polish, a twisted sense of humor, and yes – human faces on cars. From Running Towards Giants. Full story on Reel Chicago.
Turtle Wax rolled out You Are How You Car™, a surreal and stylized global campaign that repositions car pride as a reflection of self-pride. And it does so with gleaming polish, a twisted sense of humor, and yes – human faces on cars. From Running Towards Giants. Full story on Reel Chicago.
