Uploaded February 2026 | Updated September 2026, 2 weeks ago

---

Founded as a playing card company in 19th-century Japan, Nintendo has grown into one of the most influential names in gaming.

With franchises like Mario, The Legend of Zelda and Pokémon, it has turned nostalgia and broad family appeal into a durable business advantage.

Find out how tightly controlling its hardware, software and IP helped Nintendo build a business valued at more than $80 billion.

Watch the full "Built for Billions" episode here: youtu.be/pDZYjb1Zlr0

#CNBC #BuiltForBillions #Nintendo

-----

Subscribe: @cnbci

CNBC International Live: @cnbcinternationalive

LinkedIn: linkedin.com/showcase/cnbc-international

TikTok: tiktok.com/@cnbci

Facebook: facebook.com/cnbcinternational

Instagram: instagram.com/cnbcinternational

Threads: threads.net/@cnbcinternational

X: twitter.com/CNBCi

Telegram: https://t.me/cnbci

WhatsApp: bit.ly/CNBCiWhatsApp