Uploaded July 2025 | Updated September 2026, 2 weeks ago
Once the calendars hit June, everybody wants to make a summer full of memories: your business might be in the position to provide them. In this episode of The Briefcase, Kirsten Cutshall, CEO of Steel Advertising, calls in from Texas to share the trade secrets of the Summer Marketing Strategies.
What you'll learn:
• During the summer, people want to make memories-- and to make memories, people need to make time.
• By playing to the aesthetics of the summer, you can secure your business's place in the season and the hearts of others.
• If you can make your marketing a meetup, you can make memories at your location.
Once the calendars hit June, everybody wants to make a summer full of memories: your business might be in the position to provide them. In this episode of The Briefcase, Kirsten Cutshall, CEO of Steel Advertising, calls in from Texas to share the trade secrets of the Summer Marketing Strategies.
What you'll learn:
• During the summer, people want to make memories-- and to make memories, people need to make time.
• By playing to the aesthetics of the summer, you can secure your business's place in the season and the hearts of others.
• If you can make your marketing a meetup, you can make memories at your location.
