Uploaded July 2014 | Updated September 2026, 2 weeks ago
What is your zodiac sign? Do you think the description of the sign is a reasonably good reflection of who you are? If so, you are not alone. Watch this amazing clip to see how this Astrologer analyses a Psychologist's personality (it could have been you!) The second part of the clip is even more fascinating: the Psychologist gave his students a description of their inner world ostensibly based on their zodiac sign and then asked them how accurate they thought it was. What they did not know, was that they all got the same one!
This phenomenon (our tendency to think that vague statements actually apply to us) is called the Forer (or Barnum) Effect. What makes it so widespread are three key factors: a) we are extremely self-focused and we tend to try to relate everything to ourselves; b) we have a build-in tendency to discover patterns and connections -- even where none exist, and c) we tend to focus on 'hits' (instances when something happens to be true) and ignore the 'misses' (all the other cases).
OK -- how is all this relevant to ELT? For an excellent demonstration of how we can make use of this effect to get our students to develop their fluency while also engaging them in cohesion-building 'humanistic' activities, you need to watch 'Psychology and ELT -- The Forer Effect 2'.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].
What is your zodiac sign? Do you think the description of the sign is a reasonably good reflection of who you are? If so, you are not alone. Watch this amazing clip to see how this Astrologer analyses a Psychologist's personality (it could have been you!) The second part of the clip is even more fascinating: the Psychologist gave his students a description of their inner world ostensibly based on their zodiac sign and then asked them how accurate they thought it was. What they did not know, was that they all got the same one!
This phenomenon (our tendency to think that vague statements actually apply to us) is called the Forer (or Barnum) Effect. What makes it so widespread are three key factors: a) we are extremely self-focused and we tend to try to relate everything to ourselves; b) we have a build-in tendency to discover patterns and connections -- even where none exist, and c) we tend to focus on 'hits' (instances when something happens to be true) and ignore the 'misses' (all the other cases).
OK -- how is all this relevant to ELT? For an excellent demonstration of how we can make use of this effect to get our students to develop their fluency while also engaging them in cohesion-building 'humanistic' activities, you need to watch 'Psychology and ELT -- The Forer Effect 2'.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].
![Psychology and ELT - Visibility
This humorous ad is based in an apocryphal story: a university student goes up to the invigilator to deliver his paper, but the latter refuses to accept that because of some irregularity or other. [I won’t spoil it by telling you what happens next! :-) ]
What is interesting here is the issue of ‘visibility’. Numerous studies have shown that we tend to behave more responsibly when we think others can see us (and they know who we are!). This is totally subconscious and it can have all kinds of interesting implications – why not have students (and teachers!) wear a badge with their name on it? This could reduce discipline problems by about 20-30%... [And yes, it is no accident that in many (most?) companies this is standard practice…]
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Psychology and ELT - Visibility](https://i.ytimg.com/vi/MfjUjqi30Og/mqdefault.jpg)
![Psychology and ELT - Expectations Colour Perceptions
Imagine you are in a lab in order to take part in a tasting experiment. The idea is to rate different types of strawberry yogurt for taste. In order for you to focus on taste exclusively, you are blindfolded. Then the study begins…. (I am not going to spoil it for you… Just watch the clip).
The idea here is that what you expect, is very often what you get. If you tell students something like ‘OK – now we are going to do some writing; I know it’s a little boring but it’s very useful…’ can you blame them if they do find it boring? And what about yourself? Can students really appreciate who you are or how much work you have put into your lesson plan / activities etc.? My answer would be ‘No’. As the experiment here suggests, unless you tell them your lesson is going to be on Vocabulary, they are very likely to think it was on Grammar… The Moral: Shape Student Expectations.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Psychology and ELT - Expectations Colour Perceptions](https://i.ytimg.com/vi/NHogvBNrIqE/mqdefault.jpg)
![Comedy for ELT - The Handyman
OK – first off, you need to pre-teach unknown vocabulary! ‘Handy’ = i) useful ii) readily accessible / ‘Handyman’ = a person able or employed to do occasional repairs etc. round the house.
So – this is the idea: this lady needed someone to do some work around her house, so she advertised for a handyman…. Another great joke by one of the giants of British Comedy – R. Corbert.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Comedy for ELT - The Handyman](https://i.ytimg.com/vi/NMx4y7hwtAw/mqdefault.jpg)
![Human Nature - Mate Selection Heuristics
What are heuristics? They are simple rules of thumb that our brain uses all the time in order to make judgments / decisions quickly and efficiently. They are not always accurate but they sure save us a hell of a lot of time.
Here are some examples of everyday heuristics we use (instead of answering the difficult first Q, our brain uses the answer to the second as an approximation): How happy are you with your life - [What is my mood right now?] / How popular will Obama be in 6 months? - [How popular is he now?] / Is she a good sex-partner? - [What is her Waist-to-Hip ratio?] / Is he an attractive man? - [How tall is he?] (examples taken from Kahneman ‘Thinking Fast and Slow’ – p. 98).
Apparently, animals too use heuristics – even guppy fish according to Rory Sutherland.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Human Nature - Mate Selection Heuristics](https://i.ytimg.com/vi/N_6eHe3YWVY/mqdefault.jpg)
![Psychology and ELT - Focus on the Small End
The term is almost over. ‘Come on’ you tell your class ‘two more assignments to go’. That’s ok. But what do we do in the beginning? Do we say something like ‘OK guys – you cannot afford to relax; we still have 8 assignments ahead!’? Well, if this is the case, perhaps we should reconsider.
In this short clip, the great R. Cialdini reveals the somewhat counter-intuitive result of a number of studies on the subject. The Moral: Perceived progress matters a lot, and the way we frame things may have a significant impact on people’s motivation.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Psychology and ELT - Focus on the Small End](https://i.ytimg.com/vi/NdUpLZUuGIM/mqdefault.jpg)
![Psychology and ELT - What Makes People Tick
This is simply one of the most amazing advertising Case Studies I’ve ever read about! (Ferrier: ‘The Advertising Effect’ – p. 110) Q: What is it that really matters to people? A: i) themselves ii) their friends. And this fantastic campaign combines both elements brilliantly! Notice how brilliantly the Coca-Cola team has made use of the following elements: i) the appeal of our own name (the bottle); ii) our need to connect with friends (‘Share a Coke’ – the printing kiosks); iii) visibility (the billboard); iv) involvement (the online suggestions / voting)!
When we have mastered the use of these elements to motivate our students, to get them to bond, share and participate actively, we will have taken a huge step forward in becoming better educators.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Psychology and ELT - What Makes People Tick](https://i.ytimg.com/vi/Nl8_e6-EGzY/mqdefault.jpg)
![Ads for ELT - DIY
It’s the spring break and the young undergraduate girl returns home – bringing her boyfriend along. The mother is pleased to see her daughter of course, but a little less so to see the boy. Anyway, she cannot very well chuck him out, but, so long as he stays in her home, he will have to abide by the rule ‘Not under my roof!’; the two young lovers are to sleep in different rooms.
Now while this might be a relief if you have been married for 20 years, it is a little hard if you are in the throes of passion, so the young boy does all he can to manage to get to his girlfriend’s room and evade the mother’s vigilant eye. Will he succeed?
This fantastic ad is perfect for split viewing: you get the students in pairs; you get one of the students to close his/her eyes while the other watches the ad. Then the latter has to explain to the former what happened.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Ads for ELT - DIY](https://i.ytimg.com/vi/NlUPNFx9Igk/mqdefault.jpg)
![Psychology and ELT - Expectations 2
Imagine you are a university student. You are waiting for the first session of ‘Introductory Economics 70’ to begin. Then somebody comes in and says that something has happened to the professor who normally teaches the course, so a stand-in instructor will deliver the lecture. The only thing is that, because the department would like some feedback, the students will be asked to fill in an evaluation form afterwards. By way of introduction, each student is given a slip of paper with some information about this lecturer. Naturally (as this was in fact a Psychology experiment – although students did not know it) there were two versions of this short bio. Here they are. Can you spot the difference?
A: “Mr Long is a graduate student in the Department of Economics and Social Science here at MIT. He has had three semesters of teaching experience in psychology at another college. This is his first semester teaching Ec 70. He is 26 years old, a veteran, and married. People who know him consider him to be a very warm person, industrious, critical, practical and determined”.
B: “Mr Long is a graduate student in the Department of Economics and Social Science here at MIT. He has had three semesters of teaching experience in psychology at another college. This is his first semester teaching Ec 70. He is 26 years old, a veteran, and married. People who know him consider him to be a rather cold person, industrious, critical, practical and determined”.
That’s right. The only difference is two words: ‘very warm’ as opposed to ‘rather cold’. Would that tiny detail make a difference? Watch the great Paul Bloom describe the study and explain why expectations matter so much…
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Psychology and ELT - Expectations 2](https://i.ytimg.com/vi/Nu6BIyHgda4/mqdefault.jpg)
![Ads for ELT - Morning Quickie
[To download a free worksheet (+ KEY + Script) just click here: https://drive.google.com/file/d/0ByC3QwWZuGXdQ1BBRng5d3dJeGM/view?usp=sharing ]
[NB: Teacher discretion is adviced]. Amazing! Lots and lots of language, clear delivery and it’s full of double-entendres – a sure hit with teenagers of all ages! Level: B1+ / Topics: Food – Cooking – Sex. Task 1: How do you prepare the ‘quickie’? Task 2: How many ‘double-entendres’ can you spot? (Task 3: You can give your students the script with gaps, etc. so they can focus on language). Enjoy! :-)
[NB: I do not own the copyright to this audio clip. I have uploaded it here for educational purposes].
SCRIPT
Hi there. Thanks for joining me for a morning quickie. Did you know it only takes 2 minutes to start the day with a smile on your face? And if you’re already doing it at home, now it’s even easier to squeeze one in. It doesn’t matter if you’re going solo or as a couple; you can enjoy a morning quickie just about anywhere. I like the kitchen for the ample counter space and easy clean-up…
Start by beating an egg firmly but gently in a greased bowl. It’s all in the wrist. I like to alternate hands. When it comes to morning quickies, you’d assume the secret ingredient is love. It’s actually bacon. Now – I used to spend a lot of time on my back… - bacon - …but it was taking too long. So I switched to ready-crisped bacon in the microwave.
And now the best part – a Dempster’s English muffin. And remember to toast it first. It’s so much more satisfying when it’s hot! Now we assemble the ingredients. Don’t be afraid to experiment with different positions. For example, my husband likes the cheese on the bottom – I prefer it on top. Ooooh!! I haven’t had a quickie this good since I was in college!
And if you’re feeling adventurous, try a delicious Dempster’s bagel. I hope you enjoyed your morning quickie as much as I did. Give me 10 minutes, I’ll be ready for another! Ads for ELT - Morning Quickie](https://i.ytimg.com/vi/NxGlUEbOIBQ/mqdefault.jpg)
![Comedy for ELT - Star Wars [Phonecalls]
OK – the first one is good, the second one is simply brilliant! In the first phone call, we have Yoda calling 192 (Directory Enquiries). The bemused operator is asked to find Obi Wan Kenobi’s number… In the second phone call, Obi Wan Kenobi calls the Dorchester Hotel (one of the best in the whole galaxy!). He wants to book a room, but there are a number of things he needs to check first… Enjoy!
NB: The phone calls are real! The actors make a number of calls and record them; then they go through them all, they keep the funniest and they just add the laughter tracks… [You can imagine how the guys at the other end feel… They realise it’s some kind of practical joke, but they cannot very well hang up… :-) ]
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes]. Comedy for ELT - Star Wars [Phonecalls]](https://i.ytimg.com/vi/O1TTFt-zVHE/mqdefault.jpg)
![Comedy for ELT - Frank Dad 2 [Friends]
He is male, he is a father and he is divorced. He is also very frank… So when his son asks him about things, he is only too happy to reply. It’s just that one wonders whether his son might not have been better off not asking questions in the first place… In this clip, Paul is a little upset because he feels socially excluded… Enjoy!
Quite apart from the entertainment value, these little sketches contain very real-life language, including discourse markers and idioms. Taken from the BBC Series ‘The Armstrong and Miller Show’. Level: C1 – C2. Topic: Family / Parents – Children / Friendship / Social Exclusion.
[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].
SCRIPT
D: You’re all right, old fellow?
S: I can’t sleep…
D: Something on your mind?
S: No…
D: Come on Paul, I’m your dad… What did we say? No secrets…
S: Dad….why don’t I have any mates?
D: What?
S: Well, it’s Craig Higson’s birthday this weekend and he’s invited all the boys in my class… except me… Why doesn’t anyone want to be my friend?
D: Well, they don’t mean to hurt your feelings… It’s just you are quite boring. * I mean, I love you cause I’m your dad; but the chances are other people aren’t really going to see the attraction. I mean, don’t get me wrong, I love all the little stories about what happened to drama club, or how mum nearly left the gas on when you went to the shops but, let’s face it, you’ll never get work as an after-dinner speaker… * And that lack of animation or anything interesting to say can have the knock-on effect that you leave very little impression on people… * I mean, if I’m brutally honest, after I’ve dropped you off at your mum’s on a Sunday, well, by Wednesday, even I have trouble remembering what you look like… * Do you want a hot milky drink? I can’t remember… do you take sugar? * Comedy for ELT - Frank Dad 2 [Friends]](https://i.ytimg.com/vi/OFHxvZ3JrOE/mqdefault.jpg)