Uploaded March 2026 | Updated September 2026, 2 weeks ago
When you buy a Cadbury Creme Egg in the U.S., you might expect it to be made by British chocolate company Cadbury. But it's not. It's made by American company Hershey. However, it didn’t used to be this way. This is the story of how Creme Eggs led to Cadbury’s downfall in the United States.
Sources:
-“Cadbury Sets Sales Record,” Hazleton Standard-Speaker, Dec 14, 1973
-Candy and Baked Snack Industry, 1974
-“$10 Million Facility at Hazleton to Open,” The News-Item, Sep 19, 1974
-“Cadbury Will Expand Plant Here,” Chuck Gloman, Hazleton Standard-Speaker, Sep 21, 1974
-“Peter Paul Approves Selling Out to Cadbury,” David Wessel, The Hartford Courant, Apr 29, 1978
-“Mars Inc. Blends Secrecy with Sweet Success,” Business Week via Waco Tribune-Herald, Aug 10, 1978
-Food Processing Industry, 1979
-CI: Candy Industry and Confectioners Journal, 1980
-Communication Arts, 1980
-“$4 Million Expansion at Cadbury,” Hazleton Standard-Speaker, May 8, 1980
-“Latest Candy Salvo Bitter Surprise,” Chicago Tribune, Nov 26, 1980
-MC: The Manufacturing Confectioner, 1981
-CI: Candy Industry and Confectioners Journal, 1981
-MC: The Manufacturing Confectioner, 1982
-Drug Topics, 1982
-Marketing & Media Decisions, 1982
-Marketing, 1983
-MC: The Manufacturing Confectioner, 1984
-“Pulling Out the Stops for Cadbury’s Wispa,” Scott M. Bushnell, A.P. via The Day, Oct 29, 1984
-MC: The Manufacturing Confectioner, 1985
-Management Today, 1986
-Investors Chronicle, 1986
-“Why Cadbury Schweppes Looks Sweet to the Raiders,” Business Week, Jan 13, 1986
-“Soda Pop Cushions Cadbury after Chocolate Gaff,” New York Times Service via The Globe and Mail, Aug 26, 1986
-“Lax Britannica,” Hesh Kestin, Forbes, Sep 22, 1986
-The Spectator, 1987
-“Firm Starts Buying Cadbury Stock,” Braden Phillips, The Advocate, Jan 27, 1987
-“General Cinema Doubles its Cadbury Stake to 18%,” Mary Sit, The Boston Globe, Nov 11, 1987
-“New Cadbury is Unwrapping its Hard Centre,” Andrew Lorenz, The Sunday Telegraph, Nov 22, 1987
-Milling & Baking News, 1988
-“General Cinema Considers Takeover of Cadbury,” Hank Gilman, The Boston Globe, Apr 27, 1988
-“Hershey Buys Cadbury Unit in ‘Bar Wars’ Deal,” Reuters News Service via The Houston Chronicle, Jul 23, 1988
-“A Sweet Deal for Cadbury Schweppes,” Jamie Beckett, The Advocate, Jul 23, 1988
-“Cadbury’s $300m Hershey Deal,” Nick Goodway, Observer, Jul 24, 1988
-MC: The Manufacturing Confectioner, 1989
-“Cadbury’s ‘Safe’ After Share Sale,” Clinton Manning, Evening Mail, Oct 9, 1990
-“Takeover Pressure Eases for Cadbury,” Dan Atkinson and Lisa Buckingham, The Guardian, Oct 10, 1990
-"Kraft to Acquire Cadbury in Deal Worth $19 Billion," Michael J. de la Merced and Chris V. Nicholson, The New York Times, Jan 19, 2010
When you buy a Cadbury Creme Egg in the U.S., you might expect it to be made by British chocolate company Cadbury. But it's not. It's made by American company Hershey. However, it didn’t used to be this way. This is the story of how Creme Eggs led to Cadbury’s downfall in the United States.
Sources:
-“Cadbury Sets Sales Record,” Hazleton Standard-Speaker, Dec 14, 1973
-Candy and Baked Snack Industry, 1974
-“$10 Million Facility at Hazleton to Open,” The News-Item, Sep 19, 1974
-“Cadbury Will Expand Plant Here,” Chuck Gloman, Hazleton Standard-Speaker, Sep 21, 1974
-“Peter Paul Approves Selling Out to Cadbury,” David Wessel, The Hartford Courant, Apr 29, 1978
-“Mars Inc. Blends Secrecy with Sweet Success,” Business Week via Waco Tribune-Herald, Aug 10, 1978
-Food Processing Industry, 1979
-CI: Candy Industry and Confectioners Journal, 1980
-Communication Arts, 1980
-“$4 Million Expansion at Cadbury,” Hazleton Standard-Speaker, May 8, 1980
-“Latest Candy Salvo Bitter Surprise,” Chicago Tribune, Nov 26, 1980
-MC: The Manufacturing Confectioner, 1981
-CI: Candy Industry and Confectioners Journal, 1981
-MC: The Manufacturing Confectioner, 1982
-Drug Topics, 1982
-Marketing & Media Decisions, 1982
-Marketing, 1983
-MC: The Manufacturing Confectioner, 1984
-“Pulling Out the Stops for Cadbury’s Wispa,” Scott M. Bushnell, A.P. via The Day, Oct 29, 1984
-MC: The Manufacturing Confectioner, 1985
-Management Today, 1986
-Investors Chronicle, 1986
-“Why Cadbury Schweppes Looks Sweet to the Raiders,” Business Week, Jan 13, 1986
-“Soda Pop Cushions Cadbury after Chocolate Gaff,” New York Times Service via The Globe and Mail, Aug 26, 1986
-“Lax Britannica,” Hesh Kestin, Forbes, Sep 22, 1986
-The Spectator, 1987
-“Firm Starts Buying Cadbury Stock,” Braden Phillips, The Advocate, Jan 27, 1987
-“General Cinema Doubles its Cadbury Stake to 18%,” Mary Sit, The Boston Globe, Nov 11, 1987
-“New Cadbury is Unwrapping its Hard Centre,” Andrew Lorenz, The Sunday Telegraph, Nov 22, 1987
-Milling & Baking News, 1988
-“General Cinema Considers Takeover of Cadbury,” Hank Gilman, The Boston Globe, Apr 27, 1988
-“Hershey Buys Cadbury Unit in ‘Bar Wars’ Deal,” Reuters News Service via The Houston Chronicle, Jul 23, 1988
-“A Sweet Deal for Cadbury Schweppes,” Jamie Beckett, The Advocate, Jul 23, 1988
-“Cadbury’s $300m Hershey Deal,” Nick Goodway, Observer, Jul 24, 1988
-MC: The Manufacturing Confectioner, 1989
-“Cadbury’s ‘Safe’ After Share Sale,” Clinton Manning, Evening Mail, Oct 9, 1990
-“Takeover Pressure Eases for Cadbury,” Dan Atkinson and Lisa Buckingham, The Guardian, Oct 10, 1990
-"Kraft to Acquire Cadbury in Deal Worth $19 Billion," Michael J. de la Merced and Chris V. Nicholson, The New York Times, Jan 19, 2010
