Uploaded April 2024 | Updated September 2026, 5 hours ago
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As a communication expert at a Catholic org, you’re wearing a lot of hats. You’ve managing PR, social media, development, fundraising, to name a few.
Here’s a pro-tip. Make video the fuel that powers the rest of your to-do list.
Your job is to communicate. And video is the most effective communication tool available, with our brains processing video 60,000 times faster than written text.
So, instead of drafting a long email communication for inquiries, opt for a short video. Open rates jump about 20% with the mere mention of “video” in the subject line. And you can repurpose that video to send to key supporters and nurture your relationships.
Instead of flooding social media with time-consuming posts, add one or two videos, which statistics show have almost 50% more views and are shared more often than any other form of post combined.
And this is key – Batch videos together. What I mean is, you can record several videos at once and knock out your to-do list for months. For example, my team is recording 17 videos today. That’s enough to post one video every week, plus a few extra features, for three months. How would it feel to spend one day, then not think about your social media content for three months?
Video isn’t one more project. It’s a way to get done what you already have to do, but more quickly and more effectively.
______________________
► SUBSCRIBE TO HUNDREDFOLD VIDEO
Newsletter: rebrand.ly/4tdtl7k
______________________
► FOLLOW HUNDREDFOLD VIDEO
Follow Hundredfold Video
facebook.com/hundredfoldvideo
instagram.com/hundredfoldvideo
#catholic #communications #video #videoproduction
Subscribe to our newsletter for more marketing tips! rebrand.ly/4tdtl7k
____
As a communication expert at a Catholic org, you’re wearing a lot of hats. You’ve managing PR, social media, development, fundraising, to name a few.
Here’s a pro-tip. Make video the fuel that powers the rest of your to-do list.
Your job is to communicate. And video is the most effective communication tool available, with our brains processing video 60,000 times faster than written text.
So, instead of drafting a long email communication for inquiries, opt for a short video. Open rates jump about 20% with the mere mention of “video” in the subject line. And you can repurpose that video to send to key supporters and nurture your relationships.
Instead of flooding social media with time-consuming posts, add one or two videos, which statistics show have almost 50% more views and are shared more often than any other form of post combined.
And this is key – Batch videos together. What I mean is, you can record several videos at once and knock out your to-do list for months. For example, my team is recording 17 videos today. That’s enough to post one video every week, plus a few extra features, for three months. How would it feel to spend one day, then not think about your social media content for three months?
Video isn’t one more project. It’s a way to get done what you already have to do, but more quickly and more effectively.
______________________
► SUBSCRIBE TO HUNDREDFOLD VIDEO
Newsletter: rebrand.ly/4tdtl7k
______________________
► FOLLOW HUNDREDFOLD VIDEO
Follow Hundredfold Video
facebook.com/hundredfoldvideo
instagram.com/hundredfoldvideo
#catholic #communications #video #videoproduction
