Uploaded January 2026 | Updated September 2026, 1 week ago

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At SiGMA Central Europe in Rome, industry leaders came together to explore how AI is reshaping decision-making, from overwhelming data volumes to real strategic impact. Moderated by Krzysztof Szyszkiewicz Co-Founder & Partner of Valueships, this panel features Michael Cutajar, Founder & CEO, Accora, Chaim Heber, Founder & CEO, Cevro AI, Mex Emini, Managing Director at SiGMA Play and Chavdar Trendafilov, Technical Director, Cloud Office. Topics include breaking data silos, AI-driven personalisation, infrastructure strategy, KPIs and how AI influences both cost efficiency and revenue growth. Read the full article to learn how leading organisations are turning AI into a competitive advantage: https://sigma.world/news/how-can-ai-turn-data-overload-into-smarter-decision-making/

Video chapters:
0:00- Introduction
2:10- Data volume
5:45- Structuring infomation
9:50- Trust in AI
14:40- KPIs
17:30- Revenue growth
22:40- Human vs AI
27:40- Future of AI

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