How A Teacher Built A Multi-Million Dollar Membership Business From $0 @jay
How A Teacher Built A Multi-Million Dollar Membership Business From $0  @jay
Uploaded November 2022 | Updated September 2026, 2 days ago
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Kayse Morris is the creator of The CEO Teacher and has helped thousands of other teachers break through the classroom glass ceiling.

Kayse started selling her teaching resources from the kitchen table in 2013 after grappling with a four-year-long stint through deep (and I mean deep) postpartum depression. Today, The CEO Teacher is a multimillion dollar business.

In this episode, you’ll learn how Kayse transitioned from selling digital products to a membership, how to avoid making bad hires, how she manages such a large membership community, and why Kindness is at the core of her business.

Episode webpage: https://creativeelements.fm/kayse-morris/

TIMESTAMPS
00:00 - From Government Assistance to Multi-Million Dollar CEO
00:59 - INTRO
01:15 - Kayse Has An Idea
04:40 - The Early Days of Selling Digital Products
07:58 - Kayse Built An Audience On Accident
11:01 - Her Life Changed Forever
12:31 - The Old School Way To Build An Email List
14:11 - Jay and Kayse Talk Music
15:25 - Sign Up For Creator Science!
16:10 - Struggles With Depression After Finding Success
18:17 - Change Your Mindset To Be A Better Boss
20:22 - The Team Behind Kayse Morris
20:36 - What Is An “Integrator”
23:01 - Teachers Are The PERFECT Entrepreneurs
25:31 - How Does Success Change Your Relationship With Money?
30:47 - You HAVE To Know The Customer Journey
32:16 - Don’t Do Memberships Like Kayse Did
34:05 - NEVER Say “Lifetime Access”
36:15 - Listen to the Audio Podcast!
37:30 - The CEO Teacher Program Breakdown
41:38 - How To Manage A Community At Scale
44:50 - Become A Master At Launches
52:31 - OUTRO

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CONNECT WITH GUEST
🌐 Website: kaysemorris.com
📸 Instagram: instagram.com/kaysemorris
📹 YouTube: youtube.com/channel/UC_uvAibC31mpB16YYxRmUVQ

***

CONNECT WITH JAY
🌐 Website: creatorscience.com
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🐦 Twitter: twitter.com/jayclouse
📸 Instagram: instagram.com/jayclouse
🎵 TikTok: tiktok.com/@jayclouse
💼 LinkedIn: linkedin.com/in/jayclouse

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TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: twitter.com/conorconaboy
Audio Engineer // Nathan Todhunter: nathantodhunter.com
Thumbnail Artist // Neaux: twitter.com/NeauxArt

Creative Elements is part of the HubSpot Podcast Network.
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How A Teacher Built A Multi-Million Dollar Membership Business From $0

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