The SECRET to Creating Value for Your Audience | Josh Spector @jay
The SECRET to Creating Value for Your Audience | Josh Spector  @jay
Uploaded September 2022 | Updated September 2026, 2 days ago
๐Ÿ‘‰ Join our community for creators: join.creatorscience.com

Josh Spector is a marketing and business consultant who writes For The Interested, a newsletter for creative entrepreneurs with more than 20,000 subscribers.

Josh also recently launched the I Want To Know podcast where Josh answers three questions from creative entrepreneurs to help them overcome their challenges and accomplish their goals.

In this episode, we talk about how Josh has built his newsletter, the benefits, and challenges of publishing daily, why I think heโ€™s undercharging for sponsorships, and why Transformation is what you need to deliver to your readers.

Episode webpage: https://creativeelements.fm/josh-spector/

TIMESTAMPS
00:00 - Every Creator Should Have an Email List
00:23 - Josh Spectorโ€™s Background
01:40 - What We Learn Today
02:16 - INTRO
02:32 - Evolution of Joshโ€™s Newsletter & Audience
08:25 - Should You Start Niche?
10:43 - Niche Isnโ€™t Exclusion
14:28 - Sign Up For Creator Science!
15:14 - You Have to Provide Value
17:26 - Sell the Solution, Not the Problem
20:50 - Josh Workshops Jayโ€™s Transformation Offer
26:48 - Listen to the Audio Podcast!
28:09 - Language is Important
29:01 - Josh + Jay Copywriting Workshop
33:05 - Josh Changes His Mind on Ads
36:10 - Joshโ€™s Ad Strategy
40:21 - Why Josh Started a Daily Newsletter
43:30 - Joshโ€™s Unsubscribe Rates are Crazy
46:49 - Josh Undercharges for Ads
50:40 - OUTRO

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CONNECT WITH JOSH SPECTOR
๐ŸŒ Website: joshspector.com
๐Ÿ“ฌ Newsletter: fortheinterested.com/subscribe
๐Ÿ“น YouTube: youtube.com/c/JoshSpectorVideos
๐Ÿฆ Twitter: twitter.com/jspector
๐Ÿ’ผ LinkedIn: linkedin.com/in/thatjoshspector

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CONNECT WITH JAY
๐ŸŒ Website: creatorscience.com
๐Ÿ“ฌ Newsletter: creatorscience.com
๐Ÿงฐ Get our Toolbox: creatorscience.com/toolbox
๐Ÿฆ Twitter: twitter.com/jayclouse
๐Ÿ“ธ Instagram: instagram.com/jayclouse
๐ŸŽต TikTok: tiktok.com/@jayclouse
๐Ÿ’ผ LinkedIn: linkedin.com/in/jayclouse

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***

TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: twitter.com/conorconaboy
Audio Engineer // Nathan Todhunter: nathantodhunter.com
Thumbnail Artist // Neaux: twitter.com/NeauxArt
The SECRET to Creating Value for Your Audience | Josh SpectorGetting Brand Deals Is Easy, ActuallyThe Truth About Consistency...Kallawayโ€™s EXACT System For Going Viral (Over and Over)How Miss Excel Went From AIMLESS to MILLIONAIRE in a YearIve been doing this to make better decisionsMeet the Animator Who Solved Going Viral (Kevin Parry)Meet the Man Who Solved YouTube (Paddy Galloway Interview)How I Made $300K in 2022 (with ONLY 3,000 Subscribers)YouTube Experts Break Down Iconic ThumbnailsWhats the ONE thing you want to be known for?  #shortsAre YouTube channels more valuable than real estate?
Jay Clouse |

The SECRET to Creating Value for Your Audience | Josh Spector

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