Uploaded January 2024 | Updated September 2026, 2 days ago
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Justin Moore is a sponsorship coach who is helping thousands of YouTubers just like you find and negotiate their dream brand deals. In the last few years, His students have landed over $5,000,000 in sponsorships, and that number is increasing fast. So what's his secret?
In this episode, you'll learn:
- The right way to pitch yourself to brands
- How to negotiate without leaving money on the table
- How to handle contracts
- And that you're probably wrong about some things
🌐 Episode page: podcast.creatorscience.com/justin-moore-sponsorship-strategy
🧰 Get My Gear List: creatorscience.com/toolbox
📬 Newsletter: creatorscience.com
🧪 Join The Lab: join.creatorscience.com
TIMESTAMPS
00:00:00 - The Man Making YouTubers Millions
00:01:15 - Sponsorship Wheel Overview
00:05:17 - The RIGHT Way to Pitch to Brands
00:10:46 - Who You Need to Pitch to
00:12:50 - Our Lovely Sponsor :)
00:13:57 - Audience Size Doesn’t Matter
00:19:31 - How to Negotiate WITHOUT Leaving Money on the Table
00:27:15 - When the Brand Says NO
00:31:02 - When the Brand Asks for Your Rates
00:34:56 - Nurturing Brand Relationships
00:37:40 - When YOU Should Say No to a Brand Deal
00:39:53 - Creating Unique Offers Based on Brand Objectives
00:43:30 - How to Handle Contracts
00:46:00 - Must Knows About Usage Rights + Exclusivity
00:52:34 - How to Handle Feedback from Brands
00:55:42 - Prioritize Long Term Relationships
00:57:40 - Common Mistakes When Publishing Branded Content
01:00:20 - Analyzing a Brand Campaign
***
CONNECT WITH JUSTIN
🌐 Website: creatorwizard.com
🐦 Twitter: twitter.com/creatorwizard
📸 Instagram: instagram.com/creatorwizard
🎵 TikTok: tiktok.com/@creatorwizard
📹 YouTube: youtube.com/c/creatorwizard
***
CONNECT WITH ME
🐦 Twitter: twitter.com/jayclouse
📸 Instagram: instagram.com/jayclouse
🎵 TikTok: tiktok.com/@jayclouse
💼 LinkedIn: linkedin.com/in/jayclouse
***
🙏 GUEST REQUESTS & LISTENER QUESTIONS
podcast.creatorscience.com/request
🏁 PAST EPISODES & STARTER PLAYLISTS
podcast.creatorscience.com/episodes
podcast.creatorscience.com/playlists
💼 SPONSORS
podcast.creatorscience.com/sponsors
💜 Leave a review on Apple Podcasts
apple.co/3c6oN4g
🟢 Leave a rating on Spotify
spoti.fi/3c6xpYH
***
TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: twitter.com/conorconaboy
Thumbnail Artist // Jonathan Sippel: twitter.com/thumbnailgrail
Creator Science is part of the HubSpot Podcast Network.
Create your own video membership with Uscreen: uscreen.link/creatorscience
Grow Your Podcast on YouTube Workshop: creatorscience.co/play
Free Professional Creator Crash Course: creatorscience.co/course
Fill Out Your Own Sponsorship Wheel Snapshot:
creatorwizard.com/snapshot
Justin Moore is a sponsorship coach who is helping thousands of YouTubers just like you find and negotiate their dream brand deals. In the last few years, His students have landed over $5,000,000 in sponsorships, and that number is increasing fast. So what's his secret?
In this episode, you'll learn:
- The right way to pitch yourself to brands
- How to negotiate without leaving money on the table
- How to handle contracts
- And that you're probably wrong about some things
🌐 Episode page: podcast.creatorscience.com/justin-moore-sponsorship-strategy
🧰 Get My Gear List: creatorscience.com/toolbox
📬 Newsletter: creatorscience.com
🧪 Join The Lab: join.creatorscience.com
TIMESTAMPS
00:00:00 - The Man Making YouTubers Millions
00:01:15 - Sponsorship Wheel Overview
00:05:17 - The RIGHT Way to Pitch to Brands
00:10:46 - Who You Need to Pitch to
00:12:50 - Our Lovely Sponsor :)
00:13:57 - Audience Size Doesn’t Matter
00:19:31 - How to Negotiate WITHOUT Leaving Money on the Table
00:27:15 - When the Brand Says NO
00:31:02 - When the Brand Asks for Your Rates
00:34:56 - Nurturing Brand Relationships
00:37:40 - When YOU Should Say No to a Brand Deal
00:39:53 - Creating Unique Offers Based on Brand Objectives
00:43:30 - How to Handle Contracts
00:46:00 - Must Knows About Usage Rights + Exclusivity
00:52:34 - How to Handle Feedback from Brands
00:55:42 - Prioritize Long Term Relationships
00:57:40 - Common Mistakes When Publishing Branded Content
01:00:20 - Analyzing a Brand Campaign
***
CONNECT WITH JUSTIN
🌐 Website: creatorwizard.com
🐦 Twitter: twitter.com/creatorwizard
📸 Instagram: instagram.com/creatorwizard
🎵 TikTok: tiktok.com/@creatorwizard
📹 YouTube: youtube.com/c/creatorwizard
***
CONNECT WITH ME
🐦 Twitter: twitter.com/jayclouse
📸 Instagram: instagram.com/jayclouse
🎵 TikTok: tiktok.com/@jayclouse
💼 LinkedIn: linkedin.com/in/jayclouse
***
🙏 GUEST REQUESTS & LISTENER QUESTIONS
podcast.creatorscience.com/request
🏁 PAST EPISODES & STARTER PLAYLISTS
podcast.creatorscience.com/episodes
podcast.creatorscience.com/playlists
💼 SPONSORS
podcast.creatorscience.com/sponsors
💜 Leave a review on Apple Podcasts
apple.co/3c6oN4g
🟢 Leave a rating on Spotify
spoti.fi/3c6xpYH
***
TEAM
Host + Producer // Jay Clouse: jayclouse.com/links
Editor // Conor Conaboy: twitter.com/conorconaboy
Thumbnail Artist // Jonathan Sippel: twitter.com/thumbnailgrail
Creator Science is part of the HubSpot Podcast Network.
