Uploaded July 2023 | Updated September 2026, 3 weeks ago

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Jehan Sparks studies how positive vs. negative information informs our opinions. One of the things she looks at is something called a “negativity bias” where negative events loom larger than positive events when we’re forming a summary impression. We talk about the nature of good vs. bad, how the order in which we learn information matters, and how different people think about information differently.

Episode 2 of Opinion Science, Released April 20, 2020. Produced and hosted by Andy Luttrell.

For more, head to this episode's webpage: opinionsciencepodcast.com/episode/good-vs-bad-with-jehan-sparks

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Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion.

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