Uploaded July 2019 | Updated September 2026, 2 weeks ago
Learn how to uncover user motivations through behaviour research utilizing ‘Wizard of Oz prototyping’. Challenge your team to think outside of their box, and synthesize research findings into product strategy. A case study from GoPro will be used as en example.
Ha Phan
Sr. Product Manager, Pluralsight
twitter.com/hpdailyrant
Check out all our events
fitc.ca
twitter.com/fitc
Save 10% off any FITC event with discount code 'youtube'.
See our upcoming events at fitc.ca
Learn how to uncover user motivations through behaviour research utilizing ‘Wizard of Oz prototyping’. Challenge your team to think outside of their box, and synthesize research findings into product strategy. A case study from GoPro will be used as en example.
Ha Phan
Sr. Product Manager, Pluralsight
twitter.com/hpdailyrant
Check out all our events
fitc.ca
twitter.com/fitc
Save 10% off any FITC event with discount code 'youtube'.
See our upcoming events at fitc.ca










