Uploaded December 2025 | Updated September 2026, 1 week ago

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5%ERS FOR LIFE!​

RICH PIANA: THE LEGEND CONTINUES

Rich Piana and 5% Nutrition are synonymous in the sports nutrition world for hardcore performance. Rich says, "5% represents those of us willing to give WHATEVER IT TAKES to reach their goals." Rich has inspired millions throughout his career as a bodybuilder and later as a motivational figure. His most enduring mantra and motivational saying was to live the "5%'ER mentality," which ultimately became the bedrock to establishing his own sports nutrition and lifestyle apparel company, 5% Nutrition.

We hear new stories of 5%ERS who are inspired by the motivational messages, discipline, and lifestyle exhibited by Rich and carried forward by the 5% community at large. Rich's legacy will continue to inspire the bodybuilding community for many, many years to come.

We work daily to develop new products and keep the original lineup current using the best ingredients available while staying true to Rich's vision, which he established when founding 5% Nutrition.

Together, we are the 5%!

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Twitter: @5PercentNutri

SUPPLEMENTS & APPAREL:
5percentnutrition.com