Uploaded June 2025 | Updated September 2026, 5 days ago
In this talk recorded live at NG25 Junae Benne talks about how PR isn’t just buzz words—it’s a key to building lasting player communities. This talk explores strategic PR's role in community development, digital marketing, showcasing actionable plans and tactics. Learn how to align PR efforts with your game’s goals, fostering genuine player connections and sustaining growth beyond traditional influencer approaches.
In this talk recorded live at NG25 Junae Benne talks about how PR isn’t just buzz words—it’s a key to building lasting player communities. This talk explores strategic PR's role in community development, digital marketing, showcasing actionable plans and tactics. Learn how to align PR efforts with your game’s goals, fostering genuine player connections and sustaining growth beyond traditional influencer approaches.
