BarkleyOKRP’s Tim McCracken on building ‘impossible ads’ with AI#Shorts #Advertising #Marketing @ThinkwithGoogle
BarkleyOKRP’s Tim McCracken on building ‘impossible ads’ with AI#Shorts #Advertising #Marketing  @ThinkwithGoogle
Uploaded December 2025 | Updated September 2026, 2 weeks ago
BarkleyOKRP SVP of Creative and AI Tim McCracken tells Think with Google how the agency designed a hyperlocal retail campaign for The Salvation Army, using Google AI at every step — from coding the collaborative platform that housed the entire project, to generating high-end imagery for every store.
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BarkleyOKRP’s Tim McCracken on building ‘impossible ads’ with AI#Shorts #Advertising #Marketing

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