Uploaded April 2022 | Updated September 2026, 1 week ago

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Uncover insights to understand what drove successful collaboration and communication, listen to the process, and explore the decisions that informed the final product. We’re interested in the “how” and “why” behind the “what," as host George Garrastegui dives into the creative process behind Afterpay with Connie Lui and Diego Marini of YummyColours and Geoff Seeley, CMO of Afterpay.

Don't miss the 2022 AIGA Design + Business Conference May 4–6! This year we are covering everything from legal and HR to client communication and marketing to provide accessible information to current and aspiring Design + Business leaders.

Learn more: aigadsgn.org/DandBConf2