Ads for ELT - Creativity 2 @MrNickmi
Ads for ELT - Creativity 2  @MrNickmi
Uploaded March 2016 | Updated September 2026, 2 weeks ago
OK – give your imagination free rein: if you could ‘reinvent’ things, how would you change them? Take for instance the DMV (Department of Motor Vehicles) – a boring place where you have to queue for hours for some bureaucratic nonsense and where employees just give you surly looks before the inevitable “Computer says ‘No’ ” response. Wouldn’t it be great if you got a smile and an ice-cream instead?
This amazing ad can serve as yet another springboard for classroom interaction.
Task 1: Talk to the person next to you. If you could ‘reinvent’ things (change them in any way you can [or even find hard to] imagine) how would you do it? Here is a list of things you might want to change: couches / police officers / babies / blenders / flats / curtains / rain
Task 2: Now watch the clip and make a note of how the TOYOTA people have ‘reinvented’ these things.
Task 3: Over to you now. What 4 things would you like to ‘reinvent’? In what ways would you change them? Here are some things you might consider: teachers / tests / workplace / fridges / pets / beds / books / bicycles etc. Feel free to make your suggestions as weird as you wish. Enjoy!

[NB: I do not own the copyright to this video clip. I have uploaded it here for educational purposes].
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Nick Michelioudakis |

Ads for ELT - Creativity 2

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