Uploaded April 2013 | Updated September 2026, 3 weeks ago

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Let me take you backstage at the worst presentation ever given in the history of Apple. Maybe in the history of history. January 1997. Macworld Expo. San Francisco.
Fiasco doesn't cover it.

ID4 / Apple commercial that kicked off the day's disaster.
youtube.com/watch?v=T1mdWkW5NPY

Video of the presentation of The 20th Anniversary Macintosh" ("Act III")
youtube.com/watch?v=QhhFQ-3w5tE&feature=youtu.be&t=37m45s

Coverage of the event from The New York Times
20thanniversarymac.com/incredibleshrinking.htm

Website devoted for Twentieth Anniversary Macintosh (TAM)
20thanniversarymac.com

The Rise and Fall of Gil Amelio
lowendmac.com/orchard/05/gil-amelio-apple.html